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In this episode of Channel Insider: Partner POV, host Katie Bavoso sits down with returning guest TJ Houske, CEO of OTAVA, to unpack a game-changing new partnership with Scale Computing. This collaboration brings edge computing into OTAVAs portfolio of offerings for the first timepositioning the company to lead in cloud-to-edge transformation. Watch as TJ shares how OTAVA identified the growing demand for edge solutions, how cultural alignment with Scale Computing helped seal the deal, and how i
Partner Marketing at Scale: Insights from 23,000 SAP Partners In this insightful episode of the ZINFI Partner Ecosystem Podcast, Sugata Sanyal , Founder & CEO of ZINFI, hosts Andrew Kisslo , SVP of Global Partner Marketing at SAP. With 23,000 partners globally, SAP’s ecosystem offers a masterclass in orchestration, scalability, and growth-focused strategy.
SecurityScorecard recently launched MAX Workstation, a solution for service providers managing supply chain cyber risk for their clients. MAX is already the companys fastest-growing product This new solution enables service delivery teams to utilize AI to enable detection and response across clients extended supply chain to drive new revenue and retention.
As a content creator, the moment your social media posts start generating incomewhether through brand deals, affiliate links, or even free productsyou’ve officially entered the business world in the eyes of the IRS. And with that shift comes tax obligations that can feel overwhelming if you’re unprepared. Understanding taxes isn’t just about avoiding penalties.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Expanding partner makeup to include complimentary brands is easier than ever with the Partnerize x Tyviso integration, a turnkey brand-to-brand partnerships via the Partnerize Tag. The post Boost AOV: Introducing Integrated Brand Partnerships in Partnerize via Tyviso appeared first on Partnerize.
The right-to-repair movement reflects a growing response to increasing restrictions on consumer access to product repair tools, parts, and technical information. As modern products integrate more sophisticated digital technology, original equipment manufacturers (OEMs) have tightened control over repairs, often restricting service options to authorized providers.
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The right-to-repair movement reflects a growing response to increasing restrictions on consumer access to product repair tools, parts, and technical information. As modern products integrate more sophisticated digital technology, original equipment manufacturers (OEMs) have tightened control over repairs, often restricting service options to authorized providers.
Identity vulnerability management vendor Anetac is announcing significant growth through its channel partners today. Channel Insider spoke exclusively with CEO and Co-Founder Tim Eades and an Anetac partner to learn more about how the company is scaling with the channel at the forefront. Anetac co-founder on how the company differentiates itself and drives growth Anetac is the fourth company founded by Eades, who has deep expertise in technology startups.
The Rise of AI Agents in Partner Experience Management In this insightful episode of the ZINFI Partner Ecosystem Podcast, Sugata Sanyal , Founder & CEO of ZINFI, hosts Naomi Dreifuss , Founder & CEO of Zugit, for a dynamic conversation on the evolving landscape of Partner Experience Management. Naomi shares her path from SaaS sales into launching Zugit, a platform redefining how organizations use AI to power more innovative partner ecosystems.
SAN ANTONIO, TX. May 6 th 2025 Frost & Sullivan is proud to present Gamma Communications with the 2024 Competitive Strategy Leadership Award in the European unified communications as a service (UCaaS) industry. This prestigious accolade acknowledges Gammas outstanding execution of growth strategies, strong commitment to customer experience, and continued innovation across the European communications landscape.
Learn how to develop a sample sourcing strategy that aligns with your business goals, focusing on cost, quality, and supplier relationships for optimal results.
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Sales are harder than ever in 2025. Buyers are more informed, and competition is fierce. A recent report shows that only 47% of sales reps consistently hit their quotas. If you're not learning from the best, you're falling behind. You need better strategies, sharper messaging, and real-time insights. Here are the top 10 sales influencers worth following in 2025.
Lets look into a topic thats essential for businesses, employees, and legal professionals alike: the Worker Adjustment and Retraining Notification (WARN) Act and the complex arena of mass layoff compliance litigation. Whether youre a business owner navigating layoffs, an employee seeking to understand your rights, or an attorney honing your expertise on WARN Act mass layoff compliance litigation, this blog is tailored for you.
Download Frost & Sullivans Transformational Growth Leadership Interview with John Moller , CEO of Novotech Shaping the Future of Global Clinical Trials: A Conversation with John Moller, CEO of Novotech How a biotech-focused CRO is rewriting the rules of clinical development worldwide As the biotech sector continues to be the heart of pharmaceutical innovation, contract research organizations (CROs) must evolve to meet its unique needs.
Leadership, were often told, is about standing out, taking charge and organising effectively to deliver results. Most new leaders step into that established template and try to bring it to life in their daily work only to hear complaints that their leadership style is too focused on the products and the numbers, and too little on the people and the culture.But what does it take to challenge the traditional template?
The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
In 2024, 64% of marketers teamed up with micro-influencers and nearly half of them saw great results. This trend shows that businesses are moving toward smarter, more focused marketing. In this guide, you'll learn what exactly makes a micro-influencer, why they matter, and the best ways to work with them. Whether you're fine-tuning your current strategy or trying something new, you'll find practical tips to boost your marketing.
StorMagic, an organization dedicated to solving edge computing challenges, recently launched a new global channel partner program. The program’s three-tiered structure empowers partners to deliver budget-friendly, simple on-site virtualization solutions and capitalize on VMware transitions. VARs, OEMs, SIs, and others form the primary target for StorMagic channel opportunity The program is built for value-added resellers (VARs), distributors, original equipment manufacturers (OEMs), system
Can You Trademark an AI-Generated Logo? The integration of artificial intelligence (AI) into business processes has accelerated rapidly, with brand development and graphic design being no exception. In particular, AI-powered logo generators are now widely used by companies seeking fast, affordable, and visually appealing branding solutions. These tools allow users to generate logos with minimal input and no design background, making them especially attractive to startups and small businesses.
San Antonio, TX May 7, 2025 Frost & Sullivan recently researched the autonomous AI market and, based on its findings, recognizes Composabl with the 2024 Global Company of the Year Award. Composabl is a trailblazer in the industrial automation AI market, delivering businesses with an innovative, no-code platform that empowers engineers to develop and deploy intelligent AI agents without extensive coding expertise.
ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Ella faced a dilemma. Newly promoted to CFO at a large German commercial bank, she felt in over her head. Just 11 months earlier, she had joined from an upstart bank in London. Though she had been marked as part of the CFO succession plan, she hadnt had time to fully embed herself in the system or adjust to the ways of working. She was still being described as a newbie in meetings and had only just begun to network properly with senior colleagues.The previous CFO had left suddenly on permanent m
Recruiting top financial talent is no easy feat, especially in an industry where precision, expertise, and trust are paramount. Finance RPO (Recruitment Process Outsourcing) services provide businesses with the strategic edge to help them attract and retain the best professionals while streamlining the entire hiring process. Why Finance RPO Companies, Agencies, and Services Matter When it comes to finance, the cost of a bad hire can be astronomical, both in dollars and reputation.
Cognizant Technology Solutions has beaten first-quarter expectations and raised its yearly revenue outlook, riding the wave of increased demand for its AI IT services. As more businesses move to cloud systems and automate their operations, Cognizant’s AI offerings have helped the company stay steady, even with market ups and downs. The tech firm’s bet on AI is clearly paying off, helping them roll with the punches as the markets shift.
April 21, 2025, San Diego, California PSMJ Resources, Inc. (PSMJ) is proud to announce the successful merger between its client Veenstra & Kimm, Inc. (V&K) and The Kleinfelder Group, Inc. (Kleinfelder), a national leader in engineering , construction management, design and environmental professional services. This partnership matches Veenstra & Kimms exceptional leadership in transportation, wastewater, land surveying, architectural and structural services and other areas with Klein
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
The Expanding Role of Clinical Contract Peripheral Services As the pharmaceutical and biopharma industries recalibrate after the COVID-19 pandemic, clinical trial outsourcing has surged, creating significant opportunities for contract research organizations (CROs). The global CRO industry, valued at $66.39 billion in 2024, is projected to grow at a CAGR of 10.7%, reaching $122.13 billion by 2030.
In recent years, the concept of “quiet firing” has emerged as an increasingly discussed topic among business leaders, human resource professionals, and employment law attorneys. Quiet firing refers to the practice where an employer, rather than formally terminating an employee, makes the working environment so undesirable that the employee feels compelled to resign.
In todays climate of economic uncertainty, organizations are being forced to rethink how they operate, invest, and innovate. Markets can shift overnight, and budgets shrink without warning. For technology leaders expected to do more with less, one powerful but often overlooked opportunity stands out: toolchain integration. As demands rise and resources shrink, how well your software development, operations, and DevOps tools work together can determine whether you move forward or fall behind.
Microsoft is shaking up its partner program, and major changes are coming this fall. The company is raising the bar for resellers and distributors who want to maintain their status, while giving enterprise customers more wiggle room with their subscriptions. Starting in October 2025, these adjustments are part of Microsoft’s bigger push to leverage its partner network for small and mid-sized business market growth.
Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing
Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.
Share Our Blog / Blog Can AI Apps Help Carry the Mental Load for Moms? Aimee Bataclan May 8, 2025 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> Chuck E. Cheese isnt a typical venue for discussing AI use, but surprisingly, the subject came up organically while making small talk with a mom from my sons kindergarten class.
Mumbai | MAY 8, 2025 In a landmark announcement, Frost & Sullivan, in collaboration with SAP, introduced MetaBrain, a Human-Reinforced Agent powered by Frost & Sullivans Innovation Labsetting a new benchmark in AI-powered, human-validated enterprise decision-making. MetaBrain reimagines how organizations make strategic decisions, blending curated enterprise data, external industry imperatives, and human-supervised reasoning models to deliver prescriptive insights at scale.
In tough economic and political times, its easy to assume that companies will put partnerships on hold. The instinct is to hunker down, wait out the storm, and hope for better days. But now is exactly the time to lean in. Charities and companies need each other more than ever to navigate uncertainty, drive impact, and come out stronger on the other side.
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