ZinFi

JANUARY 3, 2024

How to Choose the Right Channel Partners for Your Business How to Get Started with Channel Partnerships How to Align Partners with Overall Business Strategy What Are the Challenges of Managing Channel Partners? How Do We Evolve Channel Partnerships over Time? What Are the Best Practices for Channel Partnership Management?

Credit 52

Credit Ecosystems Channel management Partnership management 52

Impact

DECEMBER 9, 2022

We also have Cait Sweeney, our Affiliate Partnerships Manager. She’s always happy to talk about forming great partnerships with brands that can help our audience. Cris: Tell us about the history of the partnership channel at Pangolia. We’re working and managing hundreds of brands simultaneously.

Partnership management 52

Partnership management Collaboration 52

Impact

FEBRUARY 17, 2022

In a 2019 survey by Mediakix , 48 percent of marketers found influencer marketing return on investment (ROI) better than other channels while another 41 percent said the ROI was comparable. Influencer marketing costs. In 2020, the global value of influencer marketing was estimated at a whopping $9.7 Get my free guide].

Utilities 59

Utilities Partnership management 59

Channel Insider

NOVEMBER 5, 2021

Beyond traditional B2B partnerships, Impact has an eye for the evolving marketing landscape with support for partnerships like brand ambassadors, social influencers, mobile apps, nonprofits, and more. For reference , the industry earned over $401 million in revenue in 2019. Read more: If We’re Not a Channel Anymore, What ARE We?

Ecosystems 98

Ecosystems Utilities High tech Channel management 98

Impact

OCTOBER 15, 2021

This guide covers: What is partnership marketing Partnership marketing IRL The benefits of partnership marketing The different types of channel partnerships Referral partnerships success stories Making partnerships work Partnership management platforms Choose the perfect partnership platform.

Channels and alliances 52

Channels and alliances Partnership management Partnership success Legal 52

Impact

SEPTEMBER 9, 2022

For instance, new partners account for 111 percent of 145 percent revenue growth between the 2019 and 2020 Cyber Week shopping periods. At this point, partnership managers must remain vigilant and protect themselves from high-risk traffic from bad actors. As a vital stage, all other stages build upon Discover and Recruit.

Collaboration 59

Collaboration Partnership management 59

Impact

SEPTEMBER 23, 2021

More recently, the Chief Partnerships Officer (CPO) title has taken root in the executive garden for reasons we will delve into below. And even in the absence of a CPO, a smart CGO has much to gain by taking a page from a partnership leader’s playbook.

Legal 59

Legal Collaboration Finance Energy 59

Successful Channels

DECEMBER 31, 2019

A Channel Manager’s treasure is a comprehensive, real-time, business planning and performance management dashboard for effective partnership management. Why Have Good Channel Partnerships Dashboards Been Such a Chimerical Treasure? Managing partnerships is a complex and time-consuming task.

Channel management 52

Channel management Successful channels Construction Partnership management 52

Impact

SEPTEMBER 30, 2021

But “partnerships” is not even really marketing at all. Partnerships” is its own channel, one that is potentially larger than paid search. For organizations that have achieved a high level of partnership maturity, revenue driven from the partnership channel can rival that of the entire sales or marketing channels.

Legal 52

Legal Finance Retail Business development 52

Impact

SEPTEMBER 20, 2022

TUI’s switch to a partnership platform leads to a 49 percent revenue increase. TUI , an international travel agency with years of partnership experience, decided to overhaul and refresh its UK partnership program in 2019. Influencer partnerships. Choose a partnership management platform.

Banking 52

Banking Finance Retail IT partnerships 52

Impact

JANUARY 21, 2022

Consolidating all your influencer-centric processes into a single partnership management platform (such as impact.com) can be a great help. It’s even worse when you’re working in a region like Southeast Asia, where financial infrastructure and contract law can differ widely from country to country.

Partnership management 98

Partnership management 98