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BOSTON & NEW YORK – January 7, 2021. Barrett brings deep experience in sales, marketing, alliancemanagement, business, and product development to the firm and reports to Doug Russell , Senior Vice President, Client Services, PR/Media. For those unable to attend, a full recording is available at [link].
For 2021 alone, ISVs will generate over $3 billion in revenue through the Cloud Marketplaces, based on Bessemer predictions. Forrester had projected that 17% of the $13 trillion global B2B spend would flow through ecommerce and Marketplaces by 2023—but that number could now be reached in 2021.
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