Impact

DECEMBER 9, 2021

The world has finally woken up to the power of the partnership economy and how it creates a better, more authentic way to engage consumers. Partnerships have arrived and impact.com is now the global standard partnership management platform, supporting a million partnerships for more than 2,000 customers.

Partnering capability and readiness 98

Partnering capability and readiness Partnership management Strategic partnership Partnership strategies 98

Impact

SEPTEMBER 22, 2021

The leading partnership management platform also closed H1 with two acquisitions, expanded client portfolio with brands like Puma, Skyscanner, and Tempur Sealy, and added two new international offices . Most notably, the company closed a $150 million round of funding at a $1.5 billion valuation , in preparation for an IPO.

Partnership management 98

Partnership management Utilities Ecosystems 98

Impact

MAY 3, 2022

Highlights from the quarter include launch of The Partnership Economy book, expansion of client portfolio with over 200 new clients, key acquisition, new product innovations, and two c-suite appointments. The company also plans to take part in upcoming events, including Supernode, Saastr, DMEXCO and many more.

Partnership management 52

Partnership management 52

Impact

NOVEMBER 2, 2022

2, 2022 – i mpact.com, the world’s leading partnership management platform, announced today the further expansion of its business operations in Europe and Asia, with the opening of its new offices in Milan, Italy; Paris, France; and Tokyo, Japan. NEW YORK – Nov.

Strategic partnership 98

Strategic partnership Partnership management 98

Impact

DECEMBER 7, 2022

In 2022, impact.com welcomed more tha n 500 new clients, including Osmo, Rothy’s, Sam Edelman, The Sill, ZeroWater, and more, and 67 ne w agency partners. Our continued growth is proof that the Partnership Economy is resonating with brands around the world. NEW YORK— Dec. NEW YORK— Dec. Yovanno, CEO at impact.com. CEO David A.

Partnership management 52

Partnership management 52

Impact

OCTOBER 25, 2022

25, 2022 – impact.com, the world’s leading partnership management platform, announced today the launch of its new Agency Partner Program, a global program offering dozens of benefits designed to deepen the company’s relationship with its most valued agency partners. NEW YORK – Oct.

Ecosystems 98

Ecosystems Partnership management Collaboration 98

Impact

MAY 18, 2021

That’s how much affiliate marketing spend is expected to reach in 2022. My name’s Adam Enfroy and I’m an affiliate manager turned affiliate. In my previous life back in 2018, I was the Affiliate Partnerships Manager at BigCommerce and responsible for over 4,000 affiliate partners.

Engineering 131

Engineering Partnership management 131

Impact

JANUARY 25, 2022

Many of those that have succeeded have a partnership strategy at the core of their overall business strategy, and have a comprehensive partnership management platform overseeing all of the partnerships behind the scenes. These functions are significant and will require the right investment in order to scale.”.

Partnership management 52

Partnership management Partnership strategies Integration partnership Ecosystems 52

Impact

JANUARY 17, 2023

Finding, managing, and motivating the right partners without a partnership management platform such as impact.com became tedious. The company achieved an 11 percent increase in revenue for 2022 Q1 from the 20 top performers. To get customers excited about its cause and product, Corkcicle turned to partnerships.

Partnership management 97

Partnership management Partnership strategies IT partnerships Strategic partnership 97

Impact

FEBRUARY 17, 2023

Yet only two years later, fraudulent clicks accounted for 17 percent of 2022’s affiliate traffic and costed companies an estimated $3.4 impact.com’s Ad Fraud Protect and Monitor works seamlessly with the Partnership Management Platform, giving advertisers the capabilities to quickly detect and prevent affiliate fraud.

Legal 97

Legal Credit Partnership management 97

Impact

FEBRUARY 7, 2024

Coady Joy is the Head of Affiliate and Partnerships Education at impact.com. She leads the Partnership Experience Academy, which provides marketers with instructor-led training and short courses on all aspects of affiliate and partnership management. According to a 2022 survey , 62.7

Ecosystems 75

Ecosystems Partnership management Collaboration 75

Impact

OCTOBER 5, 2022

Singapore — Oct 5, 2022 — Lotus’s Malaysia, a leading hypermarket chain in Malaysia has partnered with impact.com, Southeast Asia’s leading partnership management platform, to run the country’s first hypermarket affiliate marketing program.

Retail 52

Retail Partnership management IT partnerships 52

Impact

APRIL 27, 2022

NEW YORK, Apr 27, 2022 — impact.com , the leading partnership management platform, announced today a strategic secondary investment of approximately $100 million from W Capital Partners (“W Capital”) and Providence Public.

Fintech 52

Fintech Legal Partnership management Ecosystems 52

Impact

MAY 10, 2022

The partnership management platform leader’s US appointments are designed to underpin the company’s next phase of growth. London UK 10 MAY 2022: ?? She is part of the Forbes Communications Council and regularly contributes articles about the expanding power of partnerships to drive revenue and growth.

Banking 52

Banking Finance Partnership management Government 52

Impact

JULY 8, 2022

Forrester notes that 65 percent of partnerships fail due largely to the lack of automated communication and neglecting to make repeatable processes out of relationships. You need a tool built to handle referral partnerships while also helping to encourage partner retention. Partnership management platform (PMP) software.

Partnering capability and readiness 52

Partnering capability and readiness Credit Legal Partnership management 52

Impact

DECEMBER 8, 2021

NEW YORK —December 8, 2021 — impact.com, the world’s leading partnership management platform supporting more than one million partnerships for more than 1,900 brands, today announced record growth in 2021. Yovanno, CEO of impact.com.

Partnership management 59

Partnership management 59

Impact

JUNE 14, 2023

In 2022, affiliate marketing spending reached $8.2 Partnership management platforms, like impact.com, have built-in tracking software that offers various tracking method that works best for your business. Brands can leverage other partnership management platform features to streamline the user experience further.

Credit 52

Credit Partnership management Partnership strategies 52

Impact

MARCH 1, 2022

Partnership management platform impact.com announced a raft of new hires and promotions to support growth across Australia, New Zealand, Japan, China and Southeast Asia. billion valuation in preparation for an IPO, part of which was ear-marked to enable impact.com to double the number of its employees across APAC in 2022.

Partnership management 52

Partnership management Government Business development 52

Impact

NOVEMBER 18, 2022

The Reserve Bank of Australia forecasts inflation to peak at around 7 percent by the end of 2022, with New Zealand already hitting 7.2 percent in the September 2022 quarter. Partnerships managers that take the following steps can survive and thrive in the months ahead.

Retail 52

Retail Banking Partnership strategies Partnership management 52

Impact

SEPTEMBER 13, 2022

Singapore — September 13, 2022 — YoloFoods, a healthy food delivery service in Singapore and Malaysia has partnered with impact.com, Southeast Asia’s leading partnership management platform, to accelerate its affiliate and influencer marketing initiative, the YoloFoods Health & Wellness Program.

Strategic partnership 52

Strategic partnership Partnership management Collaboration 52

Impact

AUGUST 9, 2022

9, 2022 — impact.com , the leading partnership management platform, announced today the appointment of Ning Wang, a seasoned executive with more than 20 years’ experience leading fast growing technology companies, to its Board of Directors. NEW YORK—Aug.

Finance 52

Finance Engineering Partnership management 52

Impact

FEBRUARY 28, 2023

Partnerships continued to thrive during the 2020 pandemic and economic downturn—brands experienced revenue growth of 29 percent per year from 2020 to 2022. Dave Yovanno, CEO and Board Director of impact.com, explains how partnerships are a low-risk channel that keeps businesses afloat during stormy financial climates.

Partnership management 52

Partnership management Credit Partnership strategies Business partnerships 52

Impact

FEBRUARY 16, 2023

A comprehensive study into Australian consumer behavior in 2022 revealed impressive statistics: With more Australian consumers opting for “add to cart” shopping sprees, online spending skyrocketed to AU$62.3 An investment in affiliate partnerships drives an average of $12 in online sales.

Retail 52

Retail Partnership management IT partnerships Partnership strategies 52

Impact

MAY 17, 2022

impact.com’s flagship event will bring together industry leaders, innovators, analysts, and trendsetters from across the partnerships industry to discover, network, and exchange ideas for business growth.

Strategic partnership 52

Strategic partnership Ecosystems Partnership management IT partnerships 52

Impact

MARCH 15, 2022

Acquisition equips publishers with robust tools that help address consumers’ changing attitudes towards traditional advertising, resulting in more efficient partnerships and revenue.

Partnership management 52

Partnership management 52

Impact

FEBRUARY 23, 2022

Yovanno, The Partnership Economy details how businesses can find new audiences, grow revenue, and deliver exceptional customer experiences.

Ecosystems 52

Ecosystems Partnership management Collaboration 52

Impact

DECEMBER 5, 2023

5, 2023 —  impact.com , the world’s leading partnership management platform, announced today its 2023 company growth and strong performance, driven by client and agency partner growth, return on strategic business investments, new integrations, and product innovation and development.

Partnership management 52

Partnership management Collaboration Utilities Channel management 52

Impact

MARCH 9, 2023

According to impact.com data , brands that invested in partnerships from 2020 to 2022 saw impressive results including: 29 percent revenue growth per year over the last two years. 41 percent growth in 2021 for brands that invested in partnerships early in the pandemic. Read more about this partnership success story 3.

Partnership strategies 52

Partnership strategies Partnership success Retail Partnership management 52

Impact

AUGUST 23, 2022

impact.com, in partnership with WARC, examines how the pandemic-driven growth of influencer marketing has accelerated influencers’ role in the consumer journey, and offers guidance for how brands and influencers can create mutually beneficial partnerships. NEW YORK – Aug.

Partnership management 52

Partnership management Collaboration 52

Impartner

DECEMBER 8, 2022

Impartner Custom Objects positions the company’s PRM as the must-have partnership management platform, enabling all the functionality needed for the PRM system to control and be the system of record for all indirect revenue activities and programs.

Channel management 40

Channel management Partnership management 40

Impact

JANUARY 17, 2023

Finding, managing, and motivating the right partners without a partnership management platform such as impact.com became tedious. The company achieved an 11 percent increase in revenue for 2022 Q1 from the 20 top performers. To get customers excited about its cause and product, Corkcicle turned to partnerships.

Partnership management 52

Partnership management Partnership strategies IT partnerships Strategic partnership 52

Impact

OCTOBER 18, 2023

Rise Interactive began managing the brand’s program in Q2 of 2022. Scott: What made impact.com the right partnership management platform for this program? However, they were forced to discontinue campaigns due to legal restrictions. CPA is a legal barrier for organizations that sell products covered by insurance.

Insurance 52

Insurance Legal Corporate partnerships Partnership strategies 52

Impact

APRIL 12, 2024

Since expanding its partnership program, HelloFresh’s influencer media value (IMV) jumped from nearly $3 million to more than $4 million from Q4 of 2022 into Q1 2023. Scaling up your influencer partnership program like HelloFresh requires solid communication and ongoing outreach.

Collaboration 52

Collaboration Partnership management IT partnerships 52

Impact

JUNE 8, 2022

Brands view commerce content as a top source of revenue in 2022 and beyond. Now that you’ve mastered the fundamentals of commerce content, schedule a demo to learn how impact.com’s partnerships management platform can grow your business — or contact grow@impact.com. How the brand fulfills demand in commerce content.

Retail 52

Retail Collaboration Partnership management 52

Zift Solutions

MARCH 23, 2022

Two-tier distribution models are not going anywhere, according to our 2022 channel partner program predictions.) Dont overlook distributors.

Channel management 52

Channel management Ecosystems Partnership management 52

Impact

MAY 29, 2023

In 2022, gaming apps were uninstalled over 65 percent of the time —compared to only 31 percent of travel-related apps.* That way, your partnerships start with clear communication and transparent contracts—adding a barrier for potential scammers. A partnership management platform can help.

Credit 52

Credit Banking Retail Partnership management 52

Impact

DECEMBER 5, 2023

If 2022 was about exploring the potential of partnerships, then 2023 was the year we boldly heeled into the winds of progress. Partnerships of all types — with influencers, with commerce content publishers, with other businesses, as well as with customers — are the inspiration and driving force behind our progress.

Partnering capability and readiness 40

Partnering capability and readiness Collaboration Channel management Partnership management 40