Zift Solutions

AUGUST 25, 2023

August 25, 2023 Zift Solutions , a leading provider of Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) software, today announced the appointment of Kris Blackmon as the companys first-ever Head of Channel Communities.

Channels and alliances 52

Channels and alliances Telecommunications Ecosystems 52

ZinFi

JANUARY 11, 2023

McBain shares his insights with ZINFI CEO Sugata Sanyal on the topic of Onboarding Partner Ecosystems to Achieve Loyalty View Now Pleasanton, CA January 11, 2023 ZINFI Technologies, Inc. , When designing a partner onboarding program for an ecosystem, everyone needs to consider the customer journey, says Sanyal.

Channels and alliances 52

Channels and alliances Ecosystems System integrators Channel management 52

Tackle.io

MAY 11, 2023

In the early days of Cloud Marketplaces, both ISVs and channel partners wrestled with ambiguity over how the Marketplace would affect software sales. For many, Marketplaces looked competitive to the channel and both channel partners and ISVs were initially resistant to the idea of integrating.

Channels and alliances 52

Channels and alliances Ecosystems Finance System integrators 52

Tackle.io

MAY 11, 2023

In the early days of Cloud Marketplaces, both ISVs and channel partners wrestled with ambiguity over how the Marketplace would affect software sales. For many, Marketplaces looked competitive to the channel and both channel partners and ISVs were initially resistant to the idea of integrating.

Channels and alliances 52

Channels and alliances Ecosystems Finance System integrators 52

ZinFi

MARCH 9, 2020

Forresters analyst Jay McBain believes the channel marketing services business represents the third stage of business process automation, and predicts the through-channel marketing automation software marketincluding tens of thousands of digital marketing agencieswill become a $4.5 billion ecosystem by 2023.

Channels and alliances 52

Channels and alliances Co-Alliance Successful channels Ecosystems 52

PLM Alliances

FEBRUARY 23, 2023

Are you receiving pressure from your channel chief or executive team to improve partner experience (PX) and ecosystem engagement, but don’t have the funding to hire a PX lead or invest in additional systems? Don’t panic — there are still tons of ways to make your partner program a competitive differentiator in 2023.

Ecosystems 52

Ecosystems Utilities 52

Channel Marketer Report

FEBRUARY 16, 2023

Asher Mathew has joined Partnership Leaders , a platform focused on the success of partner ecosystem professionals, as its CEO. Channel professionals are making investments in their skills, striving to become seasoned operators of partnerships, the same way you would have seasoned operators of sales and marketing, Mathew told CMR last year.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Energy 52

BTD Consulting

APRIL 11, 2022

Leading alliances to the next level requires more than doing the same things better. Alliance management practice can be complemented by analytic rigor, systems logic, and AI. This commitment positions BTD to help ASAP members drive alliance management to a new level of performance. ASAP and its members have led this success.

Channels and alliances 52

Channels and alliances Biopharma Strategic alliances Alliance management 52

Mindmatrix

OCTOBER 19, 2023

October 1, 2023: Pittsburgh, PA: Mindmatrix , publisher of the premier sales and partner enablement platform , Bridge , is announcing their Set the Bar initiative. Traditional pricing models in the sales and channel enablement industry are grossly inconsistent, often not taking into account actual adoption and usage.

Channels and alliances 45

Channels and alliances Ecosystems Marketing alliance Utilities 45

Tackle.io

JUNE 9, 2023

Although Cloud Marketplaces — and your listing — are an essential part of the revenue puzzle, they’re actually pieces of a larger Cloud go-to-market strategy, which is a strategy for leveraging the Cloud Provider ecosystems to drive revenue. Do they have a cloud and alliances owner? Read more: What Is Cloud Go-to-Market?

Co-Alliance 98

Co-Alliance Channels and alliances Strategic partnership Credit 98

Impact

NOVEMBER 11, 2021

Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. Is affiliate marketing an effective distribution channel for SaaS? Commerce content.

Retail 96

Retail Channels and alliances Credit Partnership management 96

Tackle.io

DECEMBER 13, 2022

In the Partner Keynote, Ruba Borno, Vice President of AWS Worldwide Channels and Alliances, highlighted the ways cloud-powered innovation is helping AWS Partners accelerate customer business transformations through the adoption of Marketplace and, ultimately, cloud consumption. . Data-driven decisions are critical to Cloud GTM success.

Co-Alliance 59

Co-Alliance Channels and alliances Ecosystems Retail 59

PLM Alliances

MARCH 29, 2023

However, there’s tons of ways to keep your partner program competitive in 2023 by thinking outside of the box. Kate Caday and Ryan Hasson – leaders of ecosystem strategy and automation at Spur Reply – (virtually) sat down to discuss some simple ways to optimize the partner experience without incremental investments. It gets around.

Ecosystems 52

Ecosystems Channels and alliances System integrators Alliance strategy 52

Mindmatrix

APRIL 27, 2023

It is the largest Channel Partners event and allows participants to meet and network with the entire channel community, all under one roof. ” Please visit Booth #2019 at the Channel Partners Conference & Expo to meet with Team Mindmatrix.

Channels and alliances 40

Channels and alliances Ecosystems Marketing alliance Collaboration 40

Frost & Sullivan

APRIL 24, 2023

April 24, 2023 – Frost & Sullivan recently assessed the cloud-native application protection platform (CNAPP) industry and, based on its findings, recognized Palo Alto Networks Prisma Cloud with the 2023 Global Company of the Year Award. SAN ANTONIO, TX. It’s what makes us the cybersecurity partner of choice.

Channels and alliances 52

Channels and alliances Strategic alliances Ecosystems Strategic partnership 52

Tackle.io

NOVEMBER 29, 2023

Las Vegas, NV — Nov 29, 2023 — Tackle.io , the only end-to-end Platform for faster, easier, data-informed selling through the clouds (Cloud GTM), today announced that it has seen transactions through its Platform grow more than 100% this year, crossing more than $5 billion dollars of Cloud Marketplace transactions overall.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems 52

Tackle.io

OCTOBER 26, 2022

For the third year in a row, Tackle surveyed both B2B software sellers and buyers about their participation in the Marketplaces, the value they get from the Marketplaces, the roadblocks they face, and the reasons they believe Cloud Marketplaces have the potential to become the revenue channel of the future.

Co-Alliance 52

Co-Alliance Channels and alliances Partnering capability and readiness Ecosystems 52

Tackle.io

DECEMBER 13, 2022

In the Partner Keynote, Ruba Borno, Vice President of AWS Worldwide Channels and Alliances, highlighted the ways cloud-powered innovation is helping AWS Partners accelerate customer business transformations through the adoption of Marketplace and, ultimately, cloud consumption. Michael Musselman, Sr.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Retail 52

BTD Consulting

APRIL 11, 2022

Leading alliances to the next level requires more than doing the same things better. Alliance management practice can be complemented by analytic rigor, systems logic, and AI. This commitment positions BTD to help ASAP members drive alliance management to a new level of performance. ASAP and its members have led this success.

Channels and alliances 40

Channels and alliances Biopharma Strategic alliances Alliance management 40

Mindmatrix

SEPTEMBER 20, 2023

A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.

Channels and alliances 40

Channels and alliances Marketing alliance Ecosystems Collaboration 40

Mindmatrix

MARCH 28, 2023

From the partner’s perspective, it helps them market better and drive more sales revenue, while the vendors enjoy higher partner engagement, better partner mindshare and ultimately, generate more revenue from their channel ecosystem.”

Co-Alliance 40

Co-Alliance Channels and alliances Marketing alliance Ecosystems 40

Tackle.io

SEPTEMBER 22, 2021

I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. People just kind of, have tolerated the inefficiency in the B2B ecosystem around e-commerce. John Jahnke: We expect there will be more and more digital channels, as this movement evolves.

Channels and alliances 52

Channels and alliances Co-Alliance Partnering capability and readiness Ecosystems 52

Tackle.io

OCTOBER 27, 2021

I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. People just kind of, have tolerated the inefficiency in the B2B ecosystem around e-commerce. John Jahnke: We expect there will be more and more digital channels, as this movement evolves.

Channels and alliances 52

Channels and alliances Co-Alliance Partnering capability and readiness Ecosystems 52

PLM Alliances

APRIL 24, 2024

Business-to-business (B2B) e-commerce predictably lags at only 14% of B2B purchases in 2023. Curating a future-ready ecosystem of partners is more important than ever. Forbes predicts 20% of retail purchases will take place online in 2024, rising to 23% by 2027.

Partnering capability and readiness 52

Partnering capability and readiness Retail Ecosystems Collaboration 52

Tackle.io

SEPTEMBER 21, 2021

About half of respondents held titles in Alliances, Channel, and Partner Management. Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. .

Channels and alliances 85

Channels and alliances Co-Alliance Finance Legal 85

Tackle.io

JUNE 30, 2023

In the simplest terms, Cloud GTM is the strategy a software company employs to leverage Cloud Provider ecosystems to drive lift to their revenue strategy. Clearly, economic headwinds seem to have little effect on the growth of Cloud Marketplaces and cloud ecosystems.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Engineering 52

Tackle.io

OCTOBER 25, 2022

About half of respondents held titles in Alliances, Channel, and Partner Management. Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem.

Channels and alliances 52

Channels and alliances Co-Alliance Finance Legal 52

Tackle.io

OCTOBER 25, 2022

About half of respondents held titles in Alliances, Channel, and Partner Management. Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. .

Channels and alliances 52

Channels and alliances Co-Alliance Finance Legal 52

Channel Insider

FEBRUARY 4, 2025

Channel partner programs allow IT vendors to equip their partners with products, resources, and support for driving business growth, service delivery, and assisting customers. Kindos new channel partner program Recently, cybersecurity company, Kindo, unveiled a new channel partner program geared towards AI-powered DevSecOps solutions.

Mergers and acquisition activities 108

Mergers and acquisition activities Channels and alliances Co-Alliance Ecosystems 108

Channel Insider

JANUARY 2, 2025

To prepare for the new year, Channel Insider spoke with IT leaders and experts to gain their perspectives on the future of opportunity and demand in the channel. Further, an emphasis will be placed on integrating innovative solutions into existing technology ecosystems.

Partnering capability and readiness 128

Partnering capability and readiness Channels and alliances Energy Utilities 128

Tackle.io

NOVEMBER 2, 2023

Welcome to Tackle’s 2023 State of Cloud Go-to-Market (Cloud GTM) Report. They are prioritizing Marketplaces as the preferred way to transact with customers and including existing traditional channels to nurture long-standing relationships and to leverage expanded market reach. billion in 2023. to total $597.3

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75

ZinFi

NOVEMBER 27, 2023

Recap of 2023 Trends in Partner Relationship Management In 2023, Partner Relationship Management (PRM) experienced significant changes driven by various economic and technological developments. Another trend was the evolving nature of partner ecosystems themselves. One of the notable trends was the rise of marketplaces.

Conflict resolution and communication 52

Conflict resolution and communication Channels and alliances Ecosystems Collaboration 52