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Cyber Week 2024: how top brands achieved 23% higher conversion rates through strategic partnerships 

Impact

The study compared brand performance during Cyber Week 2023 and Cyber Week 2024 in a year-over-year (YoY) analysis. Media arbitrage Search engine, social, or programmatic marketers that manage keyword campaigns for brands, often on a performance basis. Cyber Week refers to the period from Thanksgiving to Cyber Monday.

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Tackle.io Furthers Strategic Partnership with Microsoft to Help Independent Software Vendors Accelerate Revenue Growth on the Microsoft Commercial Marketplace

Tackle.io

Gartner has predicted that enterprise software is a roughly $505B market and Forrester estimates more than 17% of that spend will flow to Marketplaces by 2023. At Tackle, we expect Cloud Marketplaces to exceed $10 billion in throughput by the end of 2023 and $50 billion by the end of 2025. .

Insiders

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CrowdStrike Highlights Four Key Tech, Sales Milestones

Channel Insider

In October 2023, CrowdStrike became the first cloud-native cybersecurity vendor to exceed $1 billion in software sales through the AWS Marketplace, less than six years after its first release. CrowdStrike has been developing strategic partnerships to drive business growth and help customers improve their cybersecurity postures.

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Leadership Changes Roundup: November Channel Moves

Channel Insider

Kimberley Marlay appointed as ANZ Partnership Lead by Kyndryl Kyndryl, a global IT infrastructure services provider, has appointed Kimberley Marlay as their new head of strategic partnerships and alliances for Australia and Aotearoa New Zealand (ANZ). Offers a clean, high-adoption UI.

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The Alliance Leader’s Guide to AWS re:Invent 2023

Tackle.io

That’s why it’s a good idea to build out your schedule as early as possible. With that in mind, here is a selection of sessions you definitely shouldn’t miss: Keynotes at AWS re:Invent 2023 AWS keynotes are must-see events, packed with insights and information about the latest AWS news, programs, and developments. – 9:00 p.m.

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Tackle.io Furthers Strategic Partnership with Microsoft to Help Independent Software Vendors Accelerate Revenue Growth on the Microsoft Commercial Marketplace

Tackle.io

Gartner has predicted that enterprise software is a roughly $505B market and Forrester estimates more than 17% of that spend will flow to Marketplaces by 2023. At Tackle, we expect Cloud Marketplaces to exceed $10 billion in throughput by the end of 2023 and $50 billion by the end of 2025.

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Leadership in Biopharma: Key thought leaders in the Biopharma industry

Jake Jorgovan

Michael Stadtlander Business website: Life Science Connect Social media profiles: LinkedIn Follow for: Pharmaceutical and biotech industry alliances, strategic partnerships, and insights into drug development and manufacturing. His role involves fostering alliances within the pharmaceutical and biotech industries.

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