Impact

FEBRUARY 7, 2023

As part of this collaboration, impact.com will provide U.S.

Partnership management 98

Partnership management Collaboration 98

Impact

DECEMBER 9, 2024

billion in 2023 , reflecting steady industry growth as more brands leverage partnerships to expand reach and drive measurable results. Centralizing communication through management platforms: Modern partnership management platforms serve as communication hubs, eliminating the chaos of scattered tools.

Collaboration 52

Collaboration Partnership management Utilities 52

Impact

JULY 11, 2023

Technology allows advertisers to run full-funnel influencer campaigns effectively and efficiently, and helps creators seek out best-fit brands, saving time and managing collaborations in one place. Yovanno, CEO at impact.com. To learn more about impact.com / creator , please visit www.impact.com/creator.

Partnership management 40

Partnership management Collaboration 40

Impact

AUGUST 30, 2023

According to research also launched in partnership with Adweek , both brands and creators reveal their needs and biggest challenges when forming successful partnerships. impact.com also released first-party research on what consumers value when engaging with influencers in its State of Influencer Marketing in 2023 report.

Credit 59

Credit Channel management Partnership management 59

Impact

FEBRUARY 7, 2024

Coady Joy is the Head of Affiliate and Partnerships Education at impact.com. She leads the Partnership Experience Academy, which provides marketers with instructor-led training and short courses on all aspects of affiliate and partnership management. Brian Marcus is the Senior Director of Product Marketing at impact.com.

Ecosystems 75

Ecosystems Partnership management Collaboration 75

Impact

FEBRUARY 17, 2023

Affiliate marketing is a booming industry worth $17 billion as of 2023—and brands using this channel see an incredible return on investment (ROI). impact.com’s Ad Fraud Protect and Monitor works seamlessly with the Partnership Management Platform, giving advertisers the capabilities to quickly detect and prevent affiliate fraud.

Legal 97

Legal Credit Partnership management 97

Impact

NOVEMBER 11, 2021

Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. These partnerships come in all shapes and sizes, including: Traditional affiliates.

Retail 96

Retail Channels and alliances Credit Partnership management 96

Impact

MARCH 21, 2023

Michelle Denman brings over 30 years of world-class employee success expertise to the partnership management technology leader as the company aims to further grow and establish its culture of excellence NEW YORK—March 21, 2023 — impact.com, the world’s leading partnership management platform, announces today the appointment of Michelle Denman as Chief (..)

Banking 52

Banking Partnership management 52

Impact

MARCH 26, 2023

Sydney, AUSTRALIA—27th March 2023— impact.com, the world’s leading partnership management platform, today announced a raft of promotions as it continues to expand its brand, publisher, and agency portfolio across APAC.

Partnership management 52

Partnership management 52

Impact

AUGUST 6, 2024

In Q2 2024, impact.com welcomed hundreds of new clients, delivered new innovations and product enhancements, expanded its senior leadership team, and was again recognized by leading award programs for the excellence of its partnership management platform.

Partnership management 52

Partnership management Retail Ecosystems IT partnerships 52

Impact

MARCH 22, 2023

SINGAPORE—21 March, 2023 — Mindshare APAC (a division of the WPP group), a full-service media agency with a highly specialised global affiliate and partnerships unit, has strengthened its strategic partnership with impact.com, the world’s leading partnership management platform driving partnerships for more than 2,500 brands.

Ecosystems 52

Ecosystems Strategic partnership Partnership management Collaboration 52

Impact

JUNE 6, 2023

June 06, 2023 — iStyle.id, a prominent Korean product e-commerce platform in Indonesia, today announced its partnership with impact.com, the world’s leading partnership management platform.

Retail 52

Retail Partnership management Collaboration IT partnerships 52

Impact

SEPTEMBER 8, 2023

Source: The State of Influencer Marketing for Consumers in 2023 You aspire to land those winning brand collabs—the perfect combo of value alignment and fair compensation. So, what’s the key to these partnerships? Source: The State of Influencer Marketing for Consumers in 2023 Embrace your unique flair.

Banking 52

Banking Energy Collaboration Partnership management 52

Impact

JULY 30, 2024

All while allowing them to manage all their partnerships — traditional affiliates, influencers, media publishers, other businesses and now customer referral marketing — from one, unified platform.” The new solution builds on impact.com’s 2023 acquisition of SaaSquatch, a best-in-class provider of customer referral software.

Ecosystems 52

Ecosystems Partnership management 52

Impact

JUNE 18, 2024

Key takeaways from this blog Integrating Button’s AI linking engine with impact.com’s partnership management software allows marketers to optimize user journeys, resulting in an average app conversion rate increase of 200% in-app versus mobile web in 2023.

Retail 40

Retail Engineering Partnership management Collaboration 40

Impact

SEPTEMBER 29, 2022

Cris Tan, Partner Development Manager for SEA at impact.com, recently chatted with Rashik Sharar, Regional Partnership Manager at iPrice Group, to learn how iPrice meets consumer needs while generating performance-based revenue for its brand partners. What’s ahead for iPrice in 2023? in the corner. campaign.

Utilities 52

Utilities Engineering Partnership management 52

Impact

JULY 21, 2023

In the right hands, partnerships drive incredible growth. A benchmark survey by DemandGen revealed that almost 60 percent of channel leaders expect partner-generated revenue to climb more than 10 percent in 2023, and just under a quarter predicted more than 20 percent financial gains. Contract and Pay partners fairly and accurately.

Partnership management 52

Partnership management Finance Integration partnership Business development 52

Impact

DECEMBER 5, 2023

As we reflect on the remarkable journey of impact.com and our industry in 2023, I’m thrilled to share the incredible successes and highlights achieved by our global team. If 2022 was about exploring the potential of partnerships, then 2023 was the year we boldly heeled into the winds of progress.

Partnering capability and readiness 40

Partnering capability and readiness Collaboration Channel management Partnership management 40

Impact

NOVEMBER 29, 2023

The state of influencer marketing for consumers in 2023 research report. Partnership management platforms like impact.com / creator offer a marketplace with 80k+ influencers to search from. Talent agents work with influencers to connect them with brands looking for partnerships. Remember, teamwork makes the dream work!

Partnership management 52

Partnership management Collaboration Finance Retail 52

Impact

DECEMBER 7, 2022

As we look forward to 2023, I’m most excited about our overall ability to empower brands to challenge traditional advertising tactics and become more relevant to consumers through partnerships.”. NEW YORK— Dec.

Partnership management 52

Partnership management 52

Impact

MARCH 26, 2024

Today, senior marketing leaders shared insights on their marketing budgets for 2023 and the outlook for ad spend. An established partnership management platform such as impact.com adeptly manages these factors while offering a centralized hub for seamlessly creating, overseeing, and expanding all your partnerships.

Collaboration 40

Collaboration Partnership management 40

Impact

APRIL 12, 2024

Since expanding its partnership program, HelloFresh’s influencer media value (IMV) jumped from nearly $3 million to more than $4 million from Q4 of 2022 into Q1 2023. Scaling up your influencer partnership program like HelloFresh requires solid communication and ongoing outreach.

Collaboration 52

Collaboration Partnership management IT partnerships 52

Impact

JULY 20, 2023

Source: The state of influencer marketing for consumers in 2023 Remember, a larger audience doesn’t always equal higher engagement. How to set up contracts and payment terms Before starting a creator partnership, you need to finalize the contract terms. Mega-influencer (1 million+ followers).

Collaboration 40

Collaboration Credit Retail Partnership management 40

Impact

NOVEMBER 23, 2023

For example, the director of Pretty Little Marketer and B2B LinkedIn influencer promoted Hootsuite’s 2023 Social Media Career Report to her audience of social media marketers and freelancers. Then, launch your partnership marketing efforts and keep communication open to ensure both parties benefit and achieve their goals. The result?

Credit 52

Credit Finance Collaboration Integration partnership 52

Impact

JULY 20, 2023

billion in 2023. Plus, partnership management platforms like impact.com / creator made collaborating with influencers easier. Make it Big Podcast: 2023 State of Influencer Marketing With impact.com Want to jump straight to the podcast episode? billion in 2022 to $21.1

Partnership management 52

Partnership management Collaboration 52

Impact

AUGUST 10, 2023

Plus, creators can work with brands through partnership management platforms such as impact.com. These bite-sized shorts, reels, and clips are punchy “snackable” (easy to digest) for consumers [learn more from our iPX 2023 talk “ The rise of short-form content ”]. For brands, this means high returns on investment.

Collaboration 52

Collaboration Ecosystems Partnership management 52

Impact

DECEMBER 5, 2024

Success driven by new technology innovations, client expansion, and strategic integrations, as the company shapes the future of partnership management NEW YORK—Dec.

Partnership management 52

Partnership management Collaboration Strategic partnership 52

Impact

MARCH 17, 2025

billion globally in 2023, while digital and alternative marketing crossed a historic threshold claiming 50.6% Traditional advertising spending fell by 2% to $403.86 of overall marketing budgets. Marketers cant ignore that this shift in spending signals a fundamental transformation in how consumers discover and choose products.

Channels and alliances 40

Channels and alliances Co-Alliance Retail Engineering 40