Remove 2023 Remove Partnership success Remove Strategic partnership
article thumbnail

Cyber Week 2024: how top brands achieved 23% higher conversion rates through strategic partnerships 

Impact

The study compared brand performance during Cyber Week 2023 and Cyber Week 2024 in a year-over-year (YoY) analysis. The date range for 2023 is October 28 to November 27, 2023, and for 2024, November 2 to December 2, 2024. This was earlier than in 2023, when conversion rates started to pick up closer to Cyber Week.

article thumbnail

Insights from an award-winning partnership

Stellar Partnerships

Dolly’s Dream won the 2024 FIA award for Best Strategic Partnership. We go behind the scenes with Sally Sweeney, Head of Dolly’s Dream, to unpack the secrets behind the successful partnership with EssenceMediacom. In 2023, our momentum continued with over 1,070 community fundraisers registering and $802,000 raised.