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As global technology distributor Ingram Micro welcomed over 2,000 people to Maryland in November for its annual conference, one theme became clear: the critical need for collaboration within the channel. It’s also a rallying cry for the distributor’s approach to the channel. When you win, we win,” Bay said on opening night. “We
Google Cloud has used its recent Google Next 2024 event to unveil new programs and opportunities to benefit its partner network, particularly around AI. The local opportunity In Australia and Aotearoa New Zealand, Google Cloud appointed Gary Denman as Head of Partners and Alliances in February of this year.
Xvantage poised for more growth and opportunity following a strong 2024 The road ahead for Ingram Micro is lined with an increased focus on the potential of the Xvantage platform to fully transform the companys approach to distribution. Our platform is designed to solve complex problems in the channel.
The financial terms of the acquisition were not disclosed, but HPE plans to ink the deal by its fourth fiscal quarter of 2024. The post HPE Acquires Morpehus Data: A Powerful Alliance for Hybrid Cloud appeared first on Channel Insider. So, think of Morpheus Data as the red pill of hybrid IT.
Some of the transformations the company has made to improve its customer and partner relationships include its higher value offerings through its merger with TIBCO, enhanced incentive programs, the addition of bigger-name alliance partners, and improved ties within the channel. appeared first on Channel Insider.
EY and ServiceNow have expanded their strategic alliance to offer robust solutions for generative AI (GenAI) compliance, governance, and risk management. One topic dominates the C-suite agenda in 2024 — the transformative potential offered by AI.
All these are bets we place on the resiliency and vitality of the channel model. In good times and challenging times, the technology channel is a great place to drive revenue and cost efficiencies. This has been a big one for Zift Solutions we raised $70 million and invested heavily in new enhancements for the ZiftONE Platform.
The report reveals that operators will inject $26 billion into cloud services in 2024, with spending surging to $65 billion in 2028. Read about Dell’s alliance with Nokia and how the collaboration is creating new opportunities for channel partners to deliver telecom solutions and foster business growth.
The latest impact.com Cyber Week 2024 consumer research reveals nine insights your brand should consider to develop a practical marketing approach for the 2024 shopping season. Key takeaways from this blog Consumer spending trends: In 2024, 34% of consumers plan to spend the same amount as last year, while 32% intend to spend more.
Announced at Pax8’s flagship Beyond 2024 event, this addition to the company’s product lineup marks the debut of a professional service automation-remote monitoring and management (PSA-RMM) tool in its cloud marketplace. The post Pax8 SuperOps Integration Transforms MSP Efficiency and Growth appeared first on Channel Insider.
” Global expansion through strategic alliance Fulcrum IT Partners plans to integrate AI capabilities into its cybersecurity and data protection services, which will allow the company to extract valuable insights from vast amounts of cyber data.
Candee goes on to say that in the coming months, MSPs can expect to see an acceleration of Cork’s technology alliances and product development initiatives while they simultaneously expand their partner-first culture. Read more about some of the best security services for SMBs in 2024. The post Introducing Cork 2.0:
In this episode of Channel Insider: Partner POV, host Katie Bavoso speaks with Terry Richardson, Blue Mantis’s chief revenue officer. Having spent decades on the vendor side of the channel, his shift to a solution provider role has been both fascinating and educational. Like, follow, and subscribe to stay informed!
We know that the old sales playbook no longer works and sales transformation is a top priority in 2024. I hear so often from channel and partner people that “my partners are my customers” – which is wrong. Channel managers get reassigned. They have a CEO who is outspoken in her mission to transform the entire organization.
Attendees got to participate in events hosted by top industry analysts and channel executives, Impartner product user sessions, as well as networking opportunities with prominent thought leaders from the channel partnerships industry. Check out the presentation deck here.
Let’s see where you can find the top 30 thought leaders in accounting in 2024. Top 30 Accounting Thought Leaders in 2024 1. James Hearle, an experienced UK accountant based in Sydney, Australia, runs the popular YouTube channel Accounting Stuff , which boasts over 600,000 subscribers.
Download Now Pleasanton, CA March 13, 2024 ZINFI Technologies, Inc. , Download Now Pleasanton, CA March 13, 2024 ZINFI Technologies, Inc. , ZINFI has earned this distinction over multiple consecutive quarters dating back to 2019, most recently in G2s Winter 2024 G2 Grid Report for Partner Management Software.
In previous articles on channel partner management , weve covered the partner ecosystem phenomenon and how programs can develop a partnership ecosystem framework. Strategic Alliances Sometimes referred to as strategic partnerships, strategic alliances align the long-term goals of two or more companies.
It involves creating partnerships, alliances, and collaborations to enhance business growth, expand market reach, and drive innovation. We realize that is a shocking statement, as the channel’s primary business goal is to accelerate revenue, not simply administer it.
Global mobility leader is on track to realize agenda of its three year, strategic roadmap PowerUP 26, even as competitors look to strategic alliances and differentiation as key strategies to counter the larger entity’s impact. Hailed as a “strategic milestone”, the new brand name will go into effect in 2024.
Lets take a look at why its hard, how to make it easier, and what you should be looking to achieve with your partner marketing in 2024 and beyond. Only approximately two-thirds gave even a modest nod to their efforts, terming their channel sales and marketing backup as somewhat effective.’ So, whats making it so hard?
The continued emphasis on account mapping is evident in Partnership Leaders’ 2024 State of Partnership Leaders Report, in which 50% of top industry experts reported account mapping as their preferred budget allocation for partner technology in 2024. Check it out here.
SAN ANTONIO – JANUARY 9, 2024 – Frost & Sullivan recently researched the Malaysian mobile services industry and, based on its findings, recognizes U Mobile with the 2023 Company of the Year Award. This ambitious growth strategy helped the company expand its loyal customer base last year to over 8.5 million subscribers in 2022.
Top 30 Hospitality Thought Leaders in 2024 1. In recent years, Chris has channeled his passion into event production, working with a prestigious roster of clients, including Morgan Stanley, NBCUniversal, and UBER. Rafat Ali is the visionary CEO and Founder of Skift, the leading intelligence platform in the travel sector.
In the midst of challenging economic conditions and rapid tech disruption in 2024 , company leaders are finding ways to cut costs and streamline operations. We particularly pivoted our focus to streamlining the tech leader’s various marketing channels, including channel and direct sales, as well as achieving alignment on the right priorities.
Forbes predicts 20% of retail purchases will take place online in 2024, rising to 23% by 2027. In our personal lives, we’ve undergone a transformation in our buying habits. Business-to-business (B2B) e-commerce predictably lags at only 14% of B2B purchases in 2023.
But the good news is that Cloud GTM complements multiple routes to market, including direct, channel, consumption-based pricing, product-led growth, and Cloud Marketplaces — without the need to overhaul existing operations to provide the right experience for buyers.
Channel partner programs allow IT vendors to equip their partners with products, resources, and support for driving business growth, service delivery, and assisting customers. Kindos new channel partner program Recently, cybersecurity company, Kindo, unveiled a new channel partner program geared towards AI-powered DevSecOps solutions.
The two companies first partnered in early 2024 when StormForge became the inaugural member of CloudBolts Technical Alliance Program (TAP). Read more about acquisitions from the past month and how theyve impacted the channel. The post CloudBolt Acquires StormForge, Extends Kubernetes Support appeared first on Channel Insider.
Marc Botham, the global vice president of channel and alliances, has been hard at work reshaping the Jamf channel experience for partners worldwide. He shared his long-term plans, early wins, and other insights with Channel Insider. We werent utilizing all the value a channel would bring when done well, Botham said.
“I’m thrilled to share how ThreatDown’s integration with Google Chronicle SIEM is set to transform both MSPs and businesses alike,” said Brian Kane, Senior Director, Global Channel and Alliances, ThreatDown. Discover what other channel partner programs stand out in today’s IT landscape.
Extreme Platform ONE was announced in 2024 Extreme Networks introduced Extreme Platform ONE back in early December 2024 as a groundbreaking technology platform that reduces the complexity for enterprises by seamlessly integrating networking, security, and AI solutions. AI-native platforms have been growing regularly in the channel.
New organization remains focused on complex IT needs ATSG and Evolve IP merged in November 2024 , allowing the organizations to serve 950,000 users across their 1,700 global customers. Through partnering within the channel, organizations can boost their capabilities and provide expanded services to customers.
To prepare for the new year, Channel Insider spoke with IT leaders and experts to gain their perspectives on the future of opportunity and demand in the channel. AI is really a longer-term play and this is going to see a multi-year, maybe multi-decade, kind of evolution of security products, Shah told Channel Insider.
The event took place at Dana Point, California, honoring top vendors that drive innovation and effectiveness in channel management as voted by their peers in the industry. The event took place at Dana Point, California, honoring top vendors that drive innovation and effectiveness in channel management as voted by their peers in the industry.
As the first quarter of 2025 comes to a close, organizations in the channel have made various shifts to advance their enterprises into the next three quarters of the year. Lets take a look at all the significant moves that shook up the channel in March. Lets take a look at all the significant moves that shook up the channel in March.
Channel Insider asked Torqs CTO and Co-Founder Leonid Belkind how the companys EMEA expansion and aggressive growth are fueled by the channel and emerging technologies. EMEA expansion follows strong 2024 Torq recently announced a new headquarters office in London to serve the EMEA region.
This report examines why marketing leaders are merging these channels, the measurable impact on return on investment (ROI), and how brands can implement this strategy successfully. A study found that marketing leaders who combined their influencer and affiliate channels led to remarkable growth. Thats where influencers come in.
They are prioritizing Marketplaces as the preferred way to transact with customers and including existing traditional channels to nurture long-standing relationships and to leverage expanded market reach. Customer demand to purchase solutions including multiple products and services will drive innovation from the channel.
Source Top 30 Hospitality Thought Leaders in 2024 1. In recent years, Chris has channeled his passion into event production, working with a prestigious roster of clients, including Morgan Stanley, NBCUniversal, and UBER. His insights shape the way professionals approach hotel management systems and revenue strategies.
The dawn of 2024 beckons with a promise of new challenges and opportunities, making it an ideal time for reflection and forward-thinking. In this comprehensive exploration, we are set to delve deep into the significant global and American trends poised to redefine the contours of PRM in 2024. Major Global Trends for 2024 1.
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