Remove 2024 Remove Partnering capability and readiness Remove Partnership strategies
article thumbnail

Navigate 2024 with these 5 insightful consumer shopping trends 

Impact

In this economic climate, partnerships offer less recognizable brands the chance to compete against household names by increasing awareness with the help of trusted partners, reducing purchase risk by offering discount codes, and more. For example: 5 insights into consumer spending behavior in 2024 1.

Retail 40
article thumbnail

Strategic integration: How Getty Images built a global content ecosystem through partnerships

Impact

.” Today, Getty’s digital transformation continues as the company expands into video, leverages AI technology and connects its vast content library with an increasingly diverse ecosystem of platforms and partners. Getty tailors each relationship based on the specific needs of the partner and their users.