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5 partnership practices to leave behind in 2024

Stellar Partnerships

Be selective about the internal meetings you attend, as they add up to multiple hours missed on prospecting, relationship management and growing partnerships. Partnership success depends on you making some tough choices about where you spend your time in the coming year and how quickly you can shed unhelpful practices.

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Cyber Week 2024: how top brands achieved 23% higher conversion rates through strategic partnerships 

Impact

Cyber Week 2024 drove $41.1 The impact.com team analyzed data from thousands of North American retail brands during the four weeks leading up to and including Cyber Week (November 2 – December 2, 2024). Make the most of Black Friday momentum : Black Friday transactions exceeded Cyber Monday by 16% in 2024.

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impact.com Welcomes Several Large, Global Brands, Receives Top Affiliate Network Ranking During Strong First Quarter of 2024

Impact

NEW YORK—May 8, 2024 —impact.com, the world’s leading partnership management platform, announced continued strong performance so far in 2024, adding more than 500 brands and partners to its total client roster, welcoming leading brands including Gatorade, Forever 21, Under Armour, and AG1 (formerly Athletic Greens).

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7 flexible ways to pay influencers in 2024

Impact

7 ways to pay influencers for long-term partnership success Partnering with the right creators will get your brand in front of new audiences and drive higher engagement. But, how you compensate creators can significantly impact the success of your collaboration. How much do influencers charge per post in 2024?

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Insights from an award-winning partnership

Stellar Partnerships

Dolly’s Dream won the 2024 FIA award for Best Strategic Partnership. We go behind the scenes with Sally Sweeney, Head of Dolly’s Dream, to unpack the secrets behind the successful partnership with EssenceMediacom. All staff who participated in the media campaign in 2023 have been retained in 2024.

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ZINFI Releases “Partner Ecosystem Management A Guide to Strategic Tools and Best Practices” for Business Leaders

ZinFi

Explore Key Strategies for Effective Partner Ecosystem Management with ZINFI’s Latest Guidebook, Offering Expert Insights on SWOT Analysis, Business Optimization, and Process Improvement for Enhanced Partnership Success. Download Now Pleasanton, CA May 15, 2024 ZINFI Technologies, Inc. ,

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The recession-proof influencer: How to thrive when marketing spend dries up

Impact

But whether a brand spends more or less on partnerships, brands will be more selective about which creators they work with and will focus on the ones providing the most measurable value. These complementary organic posts boost performance while demonstrating that you’re invested in making the partnership successful.

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