2025 Channel strategies Ecosystems 
Channel Insider
OCTOBER 22, 2024
StructuredWeb has announced the launch of AssistantAI, an advanced new feature of its flagship ChannelGPT platform, which will leverage the latest in GenAI technology to streamline communications workflows for global vendors and their partners, enabling faster, smarter, and more effective communications across the channel ecosystem.
Channel Insider
NOVEMBER 5, 2021
PRM tools are like CRM systems designed for the complexities of managing channel business partners. With millions or more companies in the global IT channel ecosystem, PRM software aims to help vendors reach, engage, and enable more channel partners. Read more: If We’re Not a Channel Anymore, What ARE We?
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Tackle.io
SEPTEMBER 21, 2021
Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. . However, over a third of respondents said they are not clear how Marketplace fits into their existing channel strategy.
Tackle.io
OCTOBER 25, 2022
Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. However, over a third of respondents said they are not clear how Marketplace fits into their existing channel strategy.
Tackle.io
OCTOBER 25, 2022
Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. . However, over a third of respondents said they are not clear how Marketplace fits into their existing channel strategy.
Mindmatrix
JANUARY 16, 2025
Channel strategies today require tools that extend beyond basic management capabilities. Next-gen PRM solutions introduce advanced features and technologies that fundamentally reshape how businesses engage with and manage their channel partners. Partner Relationship Management (PRM) systems are evolving to meet these demands.
Jake Jorgovan
JANUARY 23, 2025
Programmatic advertising has transformed how brands connect with audiences, evolving from rudimentary automated buying to a sophisticated ecosystem that optimizes ad spending through real-time bidding and machine learning. Optimize channels based on insights Use attribution data to identify top-performing channels at each stage of the funnel.
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