ALD Automotive and LeasePlan Bid Farewell to Old Avatars, Embrace New Brand Identity as Ayvens
Frost & Sullivan
OCTOBER 19, 2023
In May this year, ALD Automotive successfully completed its mega acquisition of competitor, LeasePlan, to create a new entity, “ALD Automotive I LeasePlan”. In September, the company launched a three year strategic plan termed PowerUP 2026. Sustainability is a cornerstone of the company’s long-term goals.
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