Channel Insider

DECEMBER 17, 2024

Network automation vendor Wyebot announced recently it has joined the Zebra PartnerConnect program. The partnership will bring Wyebots Wireless Intelligence Platform to Zebra customers and give Wyebot access to Zebras portfolio, along with training, marketing, sales, and technical benefits. As a PartnerConnect member, Wyebot now has access to industry-leading solutions, training and tools that will allow us to collaborate with Zebras global partner network, broadening access to our WIP and provi

Channels and alliances 81

Channels and alliances Co-Alliance Engineering System integrators 81

Vantage Partners

DECEMBER 18, 2024

How do you stack up against your competitors in the IT Services market? What do clients truly care about, and how do you know which of your efforts are having the most impact in how your clients view you?

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Peter Simoons

DECEMBER 15, 2024

The Critical Role of Alliance Health Checks Strategic partnerships and alliances are pivotal in achieving business objectives, offering avenues for efficiency and cost-effectiveness that surpass solo endeavours. Generally, this principle is well understood. However, it is not always performed with ease. Many people and organisations continue to undertake certain tasks by themselves simply because they are used to doing so.

Strategic partnership 130

Strategic partnership Government Collaboration 130

Jake Jorgovan

DECEMBER 13, 2024

Finding the right digital marketing agency in Dubai can be overwhelming. With so many options, it's hard to know where to start. You're in the right place to simplify your search. Discover the top 30 digital marketing agencies in Dubai that stand out in the industry. Learn about the industries they specialize in to find the perfect match for your business needs.

Retail 130

Retail Engineering Finance Government 130

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Channel Insider

DECEMBER 2, 2024

Amazon Web Services (AWS) has been a major player in the IT environment and managed service provider (MSP) space for a number of years now. AWS drives growth through partnerships and provides organizations with a marketplace to showcase their products and services with the channel. As a subsidiary of the larger multinational technology conglomerate Amazon, AWS provides cloud computing platforms and APIs to individuals, companies, and governments.

Partnering capability and readiness 111

Partnering capability and readiness Finance Utilities Strategic partnership 111

Board Source

DECEMBER 12, 2024

Inspired by Silicon Valley Social Venture Fund's purpose-driven approach, BoardSource President and CEO Monika Kalra Varma and David Onek sat down for a virtual fireside chat to explore insights on the practicalities and the possibilities of operationalizing PDBL principles within their organization.

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Peter Simoons

DECEMBER 1, 2024

Alliance management is often seen as an accessory to a business strategy when, in fact, it’s the strategic thread that ties together revenue growth, cost savings and innovation in ways few other functions can. For today’s C-suite, unlocking the full potential of strategic alliances isn’t optional, it’s essential. As businesses confront increasingly complex markets, fluctuating demand and mounting competitive pressures, alliances become a direct route to new revenue streams, faster product develo

Alliance management 130

Alliance management Strategic alliances Ecosystems Government 130

Jake Jorgovan

DECEMBER 13, 2024

Finding the right performance creative agency can feel overwhelming. You want results but need the right partner to make that happen. New York City is packed with agencies claiming to deliver. But how do you pick the one that fits your brand? Youre in the right place to solve this problem. A curated list of the top 25 performance creative agencies in NYC The industries these agencies specialize in Their key services to elevate your campaigns Notable clients, theyve worked with Keep reading to di

Retail 130

Retail Consumer packaged goods Finance Consumer services 130

Channel Insider

DECEMBER 2, 2024

Distributed cloud storage and compute vendor Storj has worked with channel partners for years, but it has now formalized its channel motion with the company’s first channel program. Storj CEO Colby Winegar told Channel Insider how the program was created and why he and the company decided now was the right time to fully embrace the channel. Channel First program built on feedback from existing partners Storj first created a partner portal in 2023, though by Winegar’s own admission, it wasn’t the

Channel strategies 111

Channel strategies Collaboration 111

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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

Channel management

Be Partner Ready

DECEMBER 1, 2024

As Australians brace for a summer of extreme weather, with warnings of soaring temperatures and unpredictable conditions [1] , nonprofits are navigating their own storm of challenges. Much like the climate’s volatility, the non-profit sector is facing - what many of our students, clients and fundraising consultants - one of the toughest fundraising landscapes in over a decade.

Corporate partnerships 130

Corporate partnerships Banking Government Collaboration 130

Stellar Partnerships

DECEMBER 8, 2024

Behind the scenes of a successful partnership Some corporate-community partnerships take a while to develop whilst others start with a bang of excitement and activity. But can they sustain and grow over time? What really happens behind the scenes after the champagne corks have popped? Target Australia had offered support to a variety of non-profit partners over a number of years.

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Government Retail Partnership management 100

Jake Jorgovan

DECEMBER 13, 2024

Are you struggling to find the right marketing agency for your health and wellness brand? Its overwhelming to sift through so many options. But you cant afford to get this wrong. You need experts who know your industry and deliver results. Youre in the right place to find them. Heres what youll discover in this article: A list of the top 30 health and wellness marketing agencies.

Utilities 130

Utilities Engineering Strategic partnership Insurance 130

Channel Insider

DECEMBER 5, 2024

The AWS re:Invent announcements continue with a new agreement between the hyperscaler and global distribution and platform provider Ingram Micro. The two have agreed to a new multi-year Strategic Collaboration Agreement (SCA) and promise to deliver value for partners and independent software vendors (ISVs). SCA targets professional services and ISV business opportunities The SCA will extend Ingram Micro’s professional services program in cloud assessment and migration to more AWS partners worldw

Co-Alliance 105

Co-Alliance Channels and alliances Strategic alliances Retail 105

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Mindmatrix

DECEMBER 4, 2024

The holiday season is a critical time for businesses, and it’s especially vital for B2B companies to maintain strong engagement with their partners. As the year winds down, distractions are abundant, and partners might be juggling their priorities. To stay on track and achieve end-of-year revenue goals, focusing on channel partner engagement by measuring and improving relationships through established metrics, auditing successful partnerships, and strategically selecting partners who align with

Banking 52

Banking Finance Collaboration 52

Impact

DECEMBER 17, 2024

Cyber Week 2024 drove $41.1 billion in online spending across the five-day period, according to Adobemarking a significant milestone in holiday retail performance. This strong performance emerged from a notable shift in consumer buying patterns: shoppers approached purchases more strategically, extensively researching products and creating wish lists months in advance.

Strategic partnership 52

Strategic partnership Retail Partnership strategies Utilities 52

Vantage Partners

DECEMBER 10, 2024

At the end of the day, winning in a tight market isnt just about understanding customers and solving problems; it's about doing it better than others.

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Chaneltivity

DECEMBER 20, 2024

The meaning of channel partner can vary from company to company. But the most general definition of a channel partner is an individual or organization that sells, distributes, or delivers a vendors products to end customers. Why not sell direct, you ask? Well, many companies that use channel partners do still sell direct. They just use channel partners to expand their reach even more to geographies or verticals that they dont currently market to or have a harder time getting in front of with tr

Construction 52

Construction Partner ready Channel management 52

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

Channel Insider

DECEMBER 9, 2024

Information management software company OpenText recently announced a strategic partnership with Secure Code Warrior to integrate its dynamic learning platform into the OpenText Fortify application security product suite. Partnership brings training to developers According to a press release, the partnership will boost developers by improving their secure coding skills through real-time training.

Strategic partnership 105

Strategic partnership Engineering 105

Mindmatrix

DECEMBER 11, 2024

As the calendar year winds down, Q4 emerges as a critical period for businesses to meet annual revenue targets. For B2B companies, this is not just an opportunityits a challenge. The holiday season, while bustling with consumer activity, poses unique hurdles in the B2B space, such as extended sales cycles, holiday-induced slowdowns, and heightened competition for attention.

Collaboration 59

Collaboration 59

Frost & Sullivan

DECEMBER 3, 2024

A Snapshot of the DXP Industry 2023 Revenue – $12.5 billion. Future Growth Rate – over 12% Number of Competitors – 50+ Companies to Action – Acquia , Adobe , Bloomreach , Contentful , Contentstack , HCLSoftware , Liferay , OpenText , Optimizely , Progress , Sitecore , and Squiz. Growth Drivers – Digital Transformation, Advancing Connectivity Networks, and the Adoption of Digital Content Services.

Ecosystems 64

Ecosystems Strategic partnership Collaboration 64

Vantage Partners

DECEMBER 10, 2024

Vantage periodically executes a "State of Pharma Alliance Management" report, based on surveys, benchmarking studies, and informal conversations with Heads of Alliance Management across the industry.

Alliance management 83

Alliance management Life science Alliance partnership 83

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Aepiphanni

DECEMBER 5, 2024

An honest exploration of hope fatigue, its impact on entrepreneurs, and practical strategies to regain momentum and achieve meaningful progress.

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Channel Insider

DECEMBER 9, 2024

Intel veteran Michael Greens role as US channel chief expanded into an additional role as North American general manager of partner scale earlier this year. Green spoke with Channel Insider to explain how he approaches the Intel channel, where he sees key opportunities for partners, and how the company can adjust to new buying habits in 2025. Intels channel partners and customers inspire a shift to solution-focused sales One of Greens self-described top priorities for the next year is to better

Credit 105

Credit Ecosystems Retail Utilities 105

Mindmatrix

DECEMBER 17, 2024

The holiday season is a critical time for B2B companies. Its an opportunity to close deals, engage with existing customers, and build momentum for the new year. For companies using partner marketing , the holidays provide a perfect chance to collaborate on campaigns that resonate with shared audiences, enhance brand recognition, and maximize mutual success.

Collaboration 52

Collaboration 52

BTD Consulting

DECEMBER 12, 2024

From before duPont created the first divisionalized company over a century ago, executives have bought and shared companies assets and capabilities using mergers, acquisitions and alliances. Disciplines of integration and alliance management have developed to improve the success of these endeavors. Too often, however, these disciplines devolve into standardized check-the-boxes exercises.

Alliance integration 52

Alliance integration Alliance management Legal Insurance 52

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Vantage Partners

DECEMBER 2, 2024

Negotiators should always be seeking to know more—about their counterparts and what they care about, the context in which they see the negotiation, their emotional state and more.

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Remarkable Partnerships

DECEMBER 10, 2024

2024 has provided a lot of challenges for both charities and businesses. In tough times it is especially important to focus on the positives. This is the perfect time of year to stop for a moment and reflect. So, we want to share our five corporate partnerships lessons from 2024. Keep it simple Companies are juggling lots of priorities, so it can be hard to get there.

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Corporate partnerships Partnership strategies 52

Channel Insider

DECEMBER 16, 2024

Credential-based threat defender Dashlane has worked with channel businesses for several years and has now launched the organizations Dashlane Partner Program to formalize the benefits for various reseller partners worldwide. Our partner program is foundational to our growing investment in the channel and our mission to deliver the credential security that enterprises and their employees need to thrive,” said John Bennett, CEO at Dashlane. “In this age of identity-based attacks, our

Ecosystems 92

Ecosystems Collaboration 92