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Breaking Free from the Old Paradigm: How Corporate Leaders Drive Change through Collaboration

EGA

Back when most leaders and their teams had long (daily) commutes, repetitive jobs as they moved slowly up the ladder? Six (long) years ago, a few of those leaders thought differently. By working together as members of the Executive Growth Alliance, they shared learnings, experiences, resources and accountability to break free and innovate. The [.] The post Breaking Free from the Old Paradigm: How Corporate Leaders Drive Change through Collaboration appeared first on Executive Growth Alliance.

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3 things you can’t control but need to influence

Stellar Partnerships

As any parent with a toddler will know, there are limits to how much you can control their behaviour or attitude. You can cook them nourishing meals, play them Mozart or apply the latest methods for good sleep habits. But sometimes they’ll toss the broccoli on the floor, post their toast into the DVD player or wake at 2am wanting yet another drink. Developing a partnerships program can feel a lot like wrangling toddlers all day.

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Building Internal Collaboration as a Foundation for External Success

Peter Simoons

“The success of your external collaboration is directly tied to your ability to collaborate internally.” You’ve likely heard this before, but it’s worth repeating; if you struggle to collaborate effectively within your organisation, what makes you think you’ll excel at collaborating with external partners? Sure, there may be enticing reasons why working with external partners seems more appealing, but remember, the grass isn’t always greener on the other side.

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Healthcare RPO and Compliance: Ensure Regulatory Adherence in Recruitment

Jake Jorgovan

Healthcare RPO and Compliance: Ensure Regulatory Adherence in Recruitment Healthcare Recruitment Process Outsourcing (RPO) is transforming how medical facilities meet staffing needs. It streamlines recruitment, ensuring organizations have the right talent swiftly. In a field where precision is non-negotiable, RPO offers efficiency. Compliance is the backbone of healthcare recruitment.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Co-Selling Best Practices

PartnerTap

TL/DR You received an introduction to talk with a partner sales person about a mutual account….now what? This article breaks down what to do, what not to do, and best practices for building a productive co-selling relationship with salespeople at your partners. These co-selling best practices are important for direct sales reps, partner sales reps, partner managers, channel sales reps, and channel managers.

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Accelerate Product Launch Success

Vantage Partners

This short overview describes Vantage's process and playbook to ensure product launch success in both the short and long term.

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How to Become an Effective Channel Account Manager: Tips and Best Practices

Mindmatrix

The role of a channel account manager (CAM) is essential for the success of a company’s partner ecosystem. A channel account manager (CAM) is a key liaison who builds and maintains relationships between a vendor and its channel partners, and this role can vary in title and responsibilities across different organizations, often referred to as a partner account manager.

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Creators as the ultimate people-to-people commerce channel: Redefining influencer marketing beyond brand ROI to revenue generation through social commerce, affiliate marketing, marketplaces and tech

Impact

The post Creators as the ultimate people-to-people commerce channel: Redefining influencer marketing beyond brand ROI to revenue generation through social commerce, affiliate marketing, marketplaces and tech appeared first on impact.com.

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OEMs Navigating AI Integration in Software-Defined Vehicles: Challenges, Innovations, and Future Prospects

Frost & Sullivan

How is your organization addressing the challenges of artificial intelligence (AI) integration to enhance the performance and security of software-defined vehicles (SDVs)? Original equipment manufacturers (OEMs) are actively investing in proprietary control software to enhance system integration, performance, and data security. However, the rapid evolution of artificial intelligence (AI) and cloud technologies is prompting a strategic pivot.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Tim Coach Joins Cynomi as Chief Evangelist for MSP Channels

Channel Insider

Cybersecuity and vCISO platform vendor Cynomi today announced the company has hired Tim Coach to be its new Chief Evangelist of Community and Channels, a role that will focus Coach on channel relationships and global partnerships. “Tim is a well-known personality in the channel industry and I believe his experience and skills will boost Cynomi’s presence in the market and bring tremendous value to Cynomi as well as our community,” said David Primor, CEO and founder of Cynomi, in a press re

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A Relentlessly Compassionate, Reliable Leader

Market Source Inc

As a manager, Paul Parker focuses on understanding people on a personal level, prioritizing empathy and kindness—because you never know what someone is going through on any given day. The post A Relentlessly Compassionate, Reliable Leader appeared first on MarketSource.

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PSMJ Resources Announces the Top-Performing Architecture and Engineering Firms

PSMJ Resources Blog

PSMJ Resources, Inc., the world’s leading authority on architecture, engineering, and construction firm management, announces the members of the 2024 Circle of Excellence. Sixty-nine exceptional architecture and engineering firms made it onto the exclusive list this year. PSMJ designed the Circle of Excellence to highlight successfully managed firms that demonstrate outstanding achievements in areas such as profitability, overhead management, cash flow, productivity, business development, staff

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How to leverage the convergence of affiliate and influencer marketing

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Enhancing Cloud Security: The Critical Role of Container and Kubernetes Security Platforms

Frost & Sullivan

Are you implementing robust growth strategies to overcome obstacles in the cybersecurity domain? Organizations are increasingly adopting cloud-native technologies like containers and Kubernetes, which, while enhancing scalability and efficiency, are also broadening the threat landscape that security teams must manage. But traditional security measures fall short in addressing the unique challenges posed by these dynamic environments.

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How to Promote a Channel Marketing Strategy with Custom Channel Products

Channel Insider

Managed service providers (MSPs) are constantly seeking ways to differentiate themselves in a crowded market. One powerful way to stand out is by offering your own products. This article explores the benefits of creating your own channel offerings, guiding you through the development process and offering tips on how to promote your unique solutions.

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For the Love of Brands

Market Source Inc

A brand’s success depends on more than a name and a logo. Customers today want deeper relationships with brands. They want to be courted. Explore the traits for becoming their BFF now. The post For the Love of Brands appeared first on MarketSource.

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Free Referral Agreements

Referral Rock

Why create agreements from scratch? Get started faster by copying ours. Great for terms and conditions, referral fee agreements, affiliate commission agreements, brand ambassador contracts, and channel partner agreements.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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Roundtable: Affiliates in action

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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9 Game-Changing Strategic Imperatives Revolutionizing the Connected Car Industry

Frost & Sullivan

The transition from traditional vehicles to connected cars signifies more than just a technological shift; it represents the transformation of automakers from hardware manufacturers to technology companies. Internet-powered connected vehicles — leveraging both digital and mechanical technologies — are redefining driving experiences, expanding customer segments, offering unique features, and raising the bar for what vehicles can achieve.

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N-able MSP Insights: David Weeks on Enablement & 2025 Trends

Channel Insider

Channel partner programs are widely available from virtually every vendor in the space, as tech companies rely on partnerships in many cases to build new lines of opportunity and brand awareness through the channel to enterprises of all sizes. David Weeks, VP of Partner Experience at N-able, has spent the past 16 years leading the continuity vendor’s partner program globally.

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Shamshawan Goes to Great Lengths to Connect with Customers of All Backgrounds

Market Source Inc

Shamshawan Scott will go to great lengths to connect with customers, learning to speak Mandarin to communicate with guests to our client’s Times Square store. Even if he stumbles, they appreciate his effort! The post Shamshawan Goes to Great Lengths to Connect with Customers of All Backgrounds appeared first on MarketSource.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.

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ClearPoint Strategy: Best Balanced Scorecard for Local Government

ClearPoint Strategy

Local governments face complex challenges. ClearPoint Strategy helps align departments, visualize connections, and enhance performance management for better outcomes.

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How travel brands in Southeast Asia can expand reach and revenue with influencer marketing

Impact

With platforms like TikTok, Instagram, and YouTube dominating consumer attention, influencer marketing has emerged as a powerful tool to foster authenticity and relatability. In a recent webinar, industry leaders Karlie Cummins from Bali Buddies Media and Hari Kishan from Neo Media World discussed the nuances of influencer marketing, offering actionable insights for travel brands looking to leverage this strategy effectively.

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Transcom Applauded by Frost & Sullivan for Delivering Excellent Customer Services and Experiences, and its Competitive Strategies

Frost & Sullivan

SAN ANTONIO, TX. – September 10, 2024 – Recently Frost & Sullivan assessed the customer experience management services industry, and based on its findings, recognizes Transcom with the 2024 Asia-Pacific and North American Competitive Strategy Leadership Award for its outstanding experience managing the interactions between brands and consumers and its extensive network developing and implementing strategies with its customers in mind, securing its position as a trusted partner and market lea

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Video: How To Solve Excessive Provisioning With Automation

Channel Insider

Before he was injured, Richard McKinnon thought he would spend his entire career in the United States Navy. Now, however, he finds fulfillment in helping local, state, and even international government entities automate their technology processes while helping them solve their over-provisioning issues and avoid wasting budget. McKinnon says many of his clients bought too much of the wrong technology during the pandemic and now they feel stuck.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Referral Fee Calculator

Referral Rock

Calculate fees, commissions, and ROI with our free spreadsheet calculator. Includes directions and a help for all your referral fees, finders fees, affiliate program commission calculations.

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Enhance City Governance: Efficient Management of Strategic Plans

ClearPoint Strategy

Discover how city governments can streamline strategy management with automation, data-driven insights, and public dashboards to improve efficiency and transparency.

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6 ways to turn brand supporters into ROI-driving advocates 

Impact

Many brands face a consumer trust challenge nowadays: only three percent of shoppers view ads as the most reliable source of info when planning a purchase. Generic advertising strategies are struggling to win over people online. Meanwhile, authentic recommendations and referrals are proving themselves as fantastic marketing channels for increasing customer trust and engagement.