Stellar Partnerships
MAY 12, 2025
Committing to a new role is a big step. Its like choosing a school for your child: you hope theyll be happy, supported to grow and surrounded by nice people. But things dont always work out as planned and sometimes you need to call it a day and move on. Corporate partnership roles are usually better paid than the average fundraiser, attract people with a broad mix of skills and highly sought after.
INSEAD Knowledge
MAY 12, 2025
Some combinations just work: a playlist of the years top techno tracks; a compilation of short stories about famous entrepreneurs; a flight of Japanese whiskies. Then, there are others that may seem a little strange, like a lone oil painting in a sculpture exhibition or a bright green ensemble in a fashion collection of otherwise muted hues.Many new products, services and ideas often amalgamate unrelated elements.
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Channel Insider
MAY 8, 2025
In this episode of Channel Insider: Partner POV, host Katie Bavoso sits down with returning guest TJ Houske, CEO of OTAVA, to unpack a game-changing new partnership with Scale Computing. This collaboration brings edge computing into OTAVAs portfolio of offerings for the first timepositioning the company to lead in cloud-to-edge transformation. Watch as TJ shares how OTAVA identified the growing demand for edge solutions, how cultural alignment with Scale Computing helped seal the deal, and how i
Binfire Collaboration Blog
MAY 14, 2025
More organizations are adopting hybrid cloud environments to balance the flexibility of cloud platforms with the control of on-prem infrastructure. This model offers better scalability, cost management, and workload distribution. But it also creates new challenges. With data and applications spread across multiple systems, security teams have to protect a wider attack surface.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Mindmatrix Blog
MAY 14, 2025
Managing a partner ecosystem that includes both channel partners (resellers, VARs, MSPs) and strategic alliances (ISVs, technology partners) is no small feat for organizations. These distinct relationships require tailored strategies, workflows, and systems to succeed. Thats why having the right PRM software is crucial. Traditional Partner Relationship Management platforms were built for the channelstructured programs, repeatable sales motions, and programmatic incentives.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
ZinFi
MAY 14, 2025
The Art of Scaling Culture: Building Like a Product, Letting Go Like a Leader In this insightful episode of the ZINFI Partner Ecosystem Podcast, Sugata Sanyal , Founder & CEO of ZINFI, engages in a rich conversation with Gleb Budman, Founder and CEO of Backblaze. What begins as a simple entrepreneurial story evolves into a masterclass on the art of scalinga deliberate, multifaceted journey that extends far beyond growing revenues or adding headcount.
Channel Insider
MAY 14, 2025
Cato Networks, a leader in SASE solutions, recently announced a new capability to transform IT operations with Cato Autonomous Policies. Engine aims to analyze and improve SASE policies The new capability is built into the Cato SASE Cloud Platform. It is a SASE-native policy analysis engine built to optimize and improve all SASE policies, including security, access, and networking.
Impact
MAY 14, 2025
In the first quarter, impact.com demonstrated its position as the leading partnership management solution globally by welcoming hundreds of leading brands to the platform, announcing the return of its Partnerships Experience event, relentlessly investing in its products, and winning multiple awards across the international industry. NEW YORKMay 14, 2025 impact.com, the worlds leading commerce partnership management platform, announced today its strong performance during the first quarter of 2025
SFE Partners
MAY 14, 2025
Discover how to turn your existing tools into a powerful growth engine with Maximizing Your Tech Stack: A Strategic Guide to Sales Enablement and Growth from SFE Partners. This practical guide breaks down the five core components of a successful tech stack and shows how aligning people, processes, and platforms can drive revenue, improve forecasting, and reduce costs.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
ClearPoint Strategy
MAY 14, 2025
Find the best reporting and dashboard tools to enhance your strategy execution. Learn how to evaluate features, usability, and integration for optimal results.
ZinFi
MAY 8, 2025
Partner Marketing at Scale: Insights from 23,000 SAP Partners In this insightful episode of the ZINFI Partner Ecosystem Podcast, Sugata Sanyal , Founder & CEO of ZINFI, hosts Andrew Kisslo , SVP of Global Partner Marketing at SAP. With 23,000 partners globally, SAP’s ecosystem offers a masterclass in orchestration, scalability, and growth-focused strategy.
Channel Insider
MAY 13, 2025
Security vendor Sophos recently announced a new program tailored to grow the success of its global MSP base. New program incentivizes business growth with security as top priority Sophos executives are touting the new program as the first channel-focused program designed with the whole combination of Sophos and Secureworks following the formers acquisition of the latter in October 2024.
Partnership on AI
MAY 15, 2025
Share Our Blog / Blog Tech Industry Leaders Can Shape Responsible AI Beyond Model Deployment Albert Tanjaya, Jacob Pratt May 15, 2025 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> In recent months, headlines have highlighted both the benefits and harms of AI applications. From helping filmmakers enhance audio for accurate language depictions, like in the Oscar nominated film The Brutalist, to streamlining the documentation process for healthcare prov
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Partner Path
MAY 14, 2025
5 Questions to Plan a Successful Partner Advisory Council In todays high-pressure sales environment where revenue targets soar while budgets tighten technology vendors need to stay closer than ever to market signals. But how do you stay truly in touch when your go-to-market model depends on partners?
ClearPoint Strategy
MAY 14, 2025
You may not even realize it.
ZinFi
MAY 14, 2025
Event to Unveil the Next Phase of PartnerOps Framework with a Focus on Scalable Growth Through Ecosystem Collaboration. Pleasanton, CA May 14, 2025 ZINFI Technologies, Inc. , a global innovator in Unified Partner Management (UPM) and PRM solutions, has announced the next event in its worldwide PartnerOps Symposium Series will take place in Tampa, Florida.
Channel Insider
MAY 14, 2025
Hewlett Packard Enterprise (HPE) recently announced the expansion of its advanced private cloud portfolio to combine flexible, enterprise-grade software for virtualized workloads and unified cloud management for customers through HPE Morpheus Software. Among the features of the expansion are: HPE Private Cloud Business Edition is now available with HPE Morpheus VM Essentials, which reduces up to 90 percent of VM license costs with multi-hypervisor support and self-service cloud consumption.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Jake Jorgovan
MAY 14, 2025
Global digital ad spend is expected to surpass $730 billion in 2025. Competition is brutal. Media buying dictates how far your ad dollars go. The wrong agency wastes your budget. The right one maximizes every cent. You need an agency that understands real-time bidding, audience segmentation, and platform-specific nuances. Many claim expertise, but few deliver results.
Tishkoff
MAY 13, 2025
Artificial intelligence now sits inside every major phase of commercial contracting. Firms use language models to draft terms, analytics engines to benchmark market positions, and sensor networks to monitor delivery. The shift promises efficiency and scale. It also generates unfamiliar legal exposures. Counsel must understand the technology, map the risks, and adjust boilerplate language before problems reach a courtroom.
ClearPoint Strategy
MAY 15, 2025
Explore top business intelligence solutions to enhance data-driven decisions, streamline operations, and boost strategic planning for your organization.
ZinFi
MAY 14, 2025
Leading Global Partner Programs Transformation at Scale In this insightful episode of the ZINFI Partner Ecosystem Podcast, Sugata Sanyal , Founder & CEO of ZINFI, sits down with Craig Patterson , Global Channel Chief at Exabeam, to discuss the intricacies of transforming and scaling global partner programs. With over two decades of experience building high-performing partner ecosystems, Craig shares valuable insights from his leadership journey across the telco, cloud, and cybersecurity sec
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Channel Insider
MAY 14, 2025
Data infrastructure company NetApp and Intel have partnered to deploy NetApp AIPod Mini, a solution to streamline enterprise adoption of AI inferencing. The two companies are addressing challenges involved with deploying AI, such as cost and complexity, at the department and team level. Integrated AI inference from two tech powerhouses Through this partnership, NetApp and Intel will be able to provide organizations with an integrated AI inferencing solution built on an intelligent data infrastru
Jake Jorgovan
MAY 14, 2025
Hiring teams now spend 42% of their time just scheduling interviews, while 65% of candidates say a poor interview experience makes them walk away. One proven way to improve both efficiency and candidate experience is by using structured interviews. Research from Harvard Business Review shows that organizations adopting structured interviews and scoring systems are 24% more likely to hire successful employees.
Tishkoff
MAY 12, 2025
The right-to-repair movement reflects a growing response to increasing restrictions on consumer access to product repair tools, parts, and technical information. As modern products integrate more sophisticated digital technology, original equipment manufacturers (OEMs) have tightened control over repairs, often restricting service options to authorized providers.
INSEAD Knowledge
MAY 11, 2025
Leadership, were often told, is about standing out, taking charge and organising effectively to deliver results. Most new leaders step into that established template and try to bring it to life in their daily work only to hear complaints that their leadership style is too focused on the products and the numbers, and too little on the people and the culture.But what does it take to challenge the traditional template?
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ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
ZinFi
MAY 13, 2025
Partner marketing has become essential for driving B2B revenue growth, particularly in the mid-market technology sector. As technology companies navigate growing competition, compressed sales cycles, and rising customer acquisition costs, channel-centric strategies have moved from the sidelines to the forefront. The shift isn’t a mere trendit reflects a more profound transformation in how mid-sized organizations discover, evaluate, and purchase technology solutions.
Channel Insider
MAY 14, 2025
HP Inc. recently announced new benefits through its Amplify partner program to assist partners with navigating the evolving demands of the future of work with smarter, more connected experiences. Among these new enhancements are the launch of the Amplify SuperPower Booster, an upgraded compensation structure that rewards portfolio-wide HP sales and supports flexible technology solutions, and the expansion of the Amplify AI program.
Jake Jorgovan
MAY 14, 2025
Performance marketing is a results-driven advertising strategy. Thats why, in many cases, performance advertisers prefer to pay only when specific actions like clicks or conversions happen. They focus more on sales than on awareness. For them, it's all about the results. In 2024, 80% of marketers put some of their ad budgets into search, social, display, and remarketing ads.
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