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What is Alliance Management?

Peter Simoons

During a recent conversation, I was asked what Alliance Management is. Later on, looking at my own website I learned, to my surprise, that in the 13 years of writing this column I have written about many aspects of Alliance Management, but never about the basic question of, “What is Alliance Management?”

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Alliance Failure and Alliance Success: The 80% Rule

Peter Simoons

The 80% Rule In 2012, ASAP conducted the State of Alliance Management study, delving into the subject of alliance performance. The report illustrates an average alliance success rate of 53%, a figure that consistently resonates with other studies. Ineffective governance structure. Poor alliance management.

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Strengthening Membership Retention and Engagement: Leveraging Alliance Management in Industry Technology Alliances

ISTO / IEEE

In this context, IEEE-ISTO has 25 years of experience in guiding and creating strategic technology-focused industry alliances, offering unique opportunities to advance new technologies being championed by particular alliances. At the heart of successful industry technology alliances lies effective alliance management.

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Trust or Control? “My CEO Wants a Joint Venture”

Peter Simoons

Trust building starts the moment we first contact a potential partner and continues all the way through the negotiation and design phases and into the alliance management phase. Relying on trust over control does not mean that we don’t need a contract for our alliance. PS: Did you know you can measure trust?

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Alliances are not Magic Wands!

Peter Simoons

In the realm of strategic alliances, there are two types of executives in the business world, those who truly understand alliances and those who do not. The first group is supportive, collaborative, and comprehends the importance of a triple-win in alliances. Strategic alliances, particularly, are built for the long-term.

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25 Tips for Successful Partnerships & Alliances

Peter Simoons

I shall be elaborating these 25 elements as we go along, but for now, let’s get a few things about strategic alliances clear. In the first place, what does the phrase “strategic alliance” even mean? As per that definition, a strategic alliance is focused on long-term goals.

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Navigating Tech Alliance Leadership: 6 Trends and Solutions to Consider

ISTO / IEEE

Collaborative Ecosystems Associations thrive when they collaborate with industry partners, academia, and other stakeholders: Strategic Alliances: Forge partnerships to amplify impact. ISTO is a neutral, safe harbor for industry and government to build relationships, successfully collaborate, and fulfill their missions.