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Companies pursue technology partnerships if their platforms benefit from the additional capabilities and features of the partners solutions. StrategicAlliances Sometimes referred to as strategicpartnerships, strategicalliances align the long-term goals of two or more companies.
Engage SIs in the product development process, leveraging their domain expertise and customer insights to inform feature prioritization and roadmap planning. Marketing and Co-selling Support : Provide marketing and co-selling support to SIs to help them generate leads, promote the technology solution, and win new business.
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