PartnerTap

OCTOBER 12, 2020

In recent years, the world of sales has shifted from a mostly direct sales model to a more alliance-based, indirect sales model. Working with alliance partners is quite different from working with direct sales teams, forging an alliance partnership is a great opportunity to increase revenue and market proposition.

Channels and alliances 162

Channels and alliances Co-Alliance Alliance partnership Alliance management 162

PartnerTap

DECEMBER 14, 2020

Sales reps can then co-sell together driving more revenue for both companies. To learn more about sales, alliance partnerships, and channel sales, follow us on LinkedIn. Account mapping is critical to finding opportunities and then figuring out the accounts to strategize on with each partner.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance partnership Ecosystems 147

Mindmatrix

MARCH 4, 2024

Types of channel partnerships within tech sector Channel partnership forms vary in shape and acronyms: reseller, value-added reseller, system integrator, ISV channel partners, alliance channel partners, influencers, managed service providers, and referral agent partners.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Tackle.io

JULY 16, 2021

It’s likely someone in an IT or Cloud Admin role or potentially someone in an Alliances, Partnerships, or Channel role. Who in your organization owns the cloud relationship? There is usually someone in the buyer’s org who manages the cloud relationship. Sharing Intel .

Co-Alliance 52

Co-Alliance Channels and alliances Alliance partnership Legal 52

Mindmatrix

JULY 25, 2024

Co-Hosted Events : Brands can team up with influencers and channel partners to host webinars, live streams, or virtual events. How Are Influencer Partnerships Different from Traditional Channel and Alliance Partnerships? This not only drives engagement but also encourages sales through the channel partner’s network.

Channels and alliances 59

Channels and alliances Ecosystems Co-Alliance Collaboration 59

Magnetrix

JUNE 24, 2021

Are you going to co-sell? But one thing we weren't doing that I hadn't even thought about applying was a term sheet, like you would use in a tech alliance partnership. And you have to make it specific. You have to know: Who's doing what? Is there a clear definition of your target market?

Channels and alliances 92

Channels and alliances Partnering capability and readiness Channel strategies Co-Alliance 92

Tackle.io

NOVEMBER 2, 2023

They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. The Cloud Marketplaces will not race to zero on fees but will invest in co-sell motions and other partner programs that make value creation the storyline.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75