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BTD’s Spotlight on Alliance Management: Glancing Back, Looking Forward

BTD Consulting

Now we have broadened our capabilities to serve clients across the spectrum of “inorganic” growth – from M&A and Divestments to Strategic Alliances and JVs. Beginning in early 2000, I led Andersen Consulting/Accenture’s clumsily named MAASCE – Mergers, Acquisitions & Alliances Strategy Center of Excellence.

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Alliance Management: A Stepping Stone Towards Ecosystem Enablement

Mindmatrix Blog

Joint Marketing and Co-Branding Alliance marketing is a collaborative strategy where partners work together to amplify their brand presence. Building a Successful Alliance Enablement Program Building a successful alliance enablement program requires a strategic approach that involves several key components.