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Types of channel partnerships within tech sector Channel partnership forms vary in shape and acronyms: reseller, value-added reseller, systemintegrator, ISV channel partners, alliance channel partners, influencers, managed service providers, and referral agent partners.
So I head up our StrategicAlliances, notably our Technology StrategicAlliances, here at Fivetran. But I would say if I were to build out a strategy, coordinate with my marketing team, coordinate with my businessdevelopment, coordinate with sales. Michael Bull: And hey, everybody. I’m Michael Bull.
Is it a global systemintegrator? Right now, for example, I will talk to an MSSP, I will talk to a global systemsintegrator and I will ask, are you in the digital risk protection space? What sort of businessdevelopment do we work with? Do I need systemsintegrators? Do they work in the cloud?
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