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She is currently the VP, Practice Leader of Channel Marketing Strategies at Forrester, and has previously served in channelleadership roles at companies like Sirius Decisions and Sun Microsystems. . Janet Schijns is a proven leader in partnerships, channels, alliances, and technology.
Business ChannelAlliances A channelalliance is an arrangement where a vendor engages a partner to resell, manage, and deliver the vendors product to market. Companies may enter these partnerships because they have the same end customers or plan to enter a new target vertical with complementary solutions.
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