Zift Solutions

SEPTEMBER 19, 2023

Tiered partner programs are a proven channel management strategy for identifying top performers and prioritizing resource investments to nurture the most productive and strategic partner relationships. The partner makes money through vendor referral fees, margins, or commissions and by selling complementary services.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Channel alliances Strategic alliances 52

Zift Solutions

OCTOBER 23, 2023

Companies pursue technology partnerships if their platforms benefit from the additional capabilities and features of the partners solutions. Companies may enter these partnerships because they have the same end customers or plan to enter a new target vertical with complementary solutions.

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Partnering capability and readiness 52

Zift Solutions

NOVEMBER 1, 2022

What Are the Types of Partnerships in the Ecosystem? There are six primary types of partnerships within a partner ecosystem, including: Technology Alliances Also known as an integration partnership, a technology alliance partnership is the partnering companys products integrated to deliver additional value to the customer.

Ecosystems 52

Ecosystems Co-Alliance Channels and alliances Strategic alliances 52