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While channel roles have always asked for people with highly evolved relationship skills, they may not always ask for traditional numbers people. Today, the most successfulchannel leaders need to be good at building relationships and at delivering strategies backed by sound financial reporting.
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Channel organizations (across all industries) have been somewhat siloed over the past 40 years, including having their own built-in channel marketing, sales, operations and finance groups, Canalys McBain says. Ecosystems can help mend this separation and create a company-wide holistic approach to growing the indirect sales channel.
Jeff’s extensive experience building successfulchannel programs alongside his deep understanding of IT partner ecosystems make him the perfect fit for NetAlly as we enter our next phase of growth and begin to move up-market into the enterprise through our valued channel partners,” said Mike Parrottino, CEO at NetAlly.
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