PLM Alliances

MAY 16, 2020

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. By some estimates, as many as 70% of alliances fall short of expectations for both the partners and the vendor. The six disciplines of channel management.

Channel management 59

Channel management Successful channels Channels and alliances Co-Alliance 59

PLM Alliances

AUGUST 21, 2022

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. By some estimates, as many as 70% of alliances fall short of expectations for both the partners and the vendor. The six disciplines of channel management.

Channel management 52

Channel management Successful channels Channels and alliances Co-Alliance 52

Magnetrix

MAY 4, 2022

Best practices for selecting a channel management platform. When is a solution necessary for channel management? Which organizations should adopt a channel management tool? Top challenges alleviated by a stellar channel management platform. Event management. Consideration #3: X factor.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Co-Alliance Channel management 52

Mindmatrix

APRIL 1, 2024

For example, you will need an SPP for every affiliate initiative, every referral initiative, every co-sell initiative, and every value-added reseller initiative your company has or plans to launch. An SPP links up to a partnering program identified in your company’s OPP.

Partnership strategies 52

Partnership strategies Conflict resolution and communication Co-Alliance Ecosystems 52

Zift Solutions

OCTOBER 23, 2023

Strategic Alliances Sometimes referred to as strategic partnerships, strategic alliances align the long-term goals of two or more companies. Strategic Alliances Sometimes referred to as strategic partnerships, strategic alliances align the long-term goals of two or more companies.

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Partnering capability and readiness 52

Chaneltivity

JUNE 26, 2024

While a partner portal may have features like marketing development funds and co-branded collateral , they are more of a repository for marketing information. You and your partners will actually launch co-marketing email or ad campaigns through martech software. A marketing platform. A quoting system.

Partnering capability and readiness 52

Partnering capability and readiness Co-Alliance Channels and alliances Alliance management 52

Magnetrix

JUNE 24, 2021

Recruiting the wrong channel partners. Rob Spee: One of the challenges that we're having, and I think a lot of channel managers face this, is finding the right partners. Are you going to co-sell? We're always searching to find the right partners. You can waste a lot of money. And you have to make it specific.

Partnering capability and readiness 92

Partnering capability and readiness Channels and alliances Channel strategies Co-Alliance 92