Mindmatrix

AUGUST 14, 2024

From managing partner relationships to ensuring consistent branding and messaging, companies face numerous obstacles that can impede success successful channel marketing strategy. In this blog post, we’ll explore the most common challenges in B2B channel marketing and offer strategies to overcome them.

Channel management 52

Channel management Utilities Legal Ecosystems 52

Impartner

MAY 4, 2020

The channel is changing faster than ever and the same is true for partner relationships. Work on sharing information, collaborate on business planning efforts and be thinking about the partner halo benefits. Utilize channel management technology to handle the operational basics of your channel.

Channel management 52

Channel management Successful channels Utilities Ecosystems 52

Successful Channels

NOVEMBER 2, 2021

Although the modern channel is over 150 years old architected by the visionary Joseph Singer , only in the past 20 years have partners had as many choices as they have today to build collaborative business relationships. CAMs: Do you have channel managers in your organization? Create: How do you do that today?

Channel management 52

Channel management Collaboration Channel strategies 52

PLM Alliances

APRIL 12, 2023

Channel partner programs play a vital role in business growth, enabling companies to expand their reach, increase sales, and enhance customer experience. But creating and managing a successful channel partner program requires a well-thought-out strategy, excellent communication, and ongoing commitment from all parties involved.

Channels and alliances 52

Channels and alliances Strategic alliances Successful channels Collaboration 52

ForzaDash

AUGUST 10, 2020

If you buy one of their refrigerators from Lowe’s, then you are buying from a sales channel of GE. Product Features That Boost Sales Success. Channel sales can serve as a powerful marketing and sales strategy for your product, service, or solution. However, the degree of success may depend on the item you are selling.

Successful channels 64

Successful channels Utilities Channel management Collaboration 64

Chaneltivity

APRIL 18, 2024

A partner business plan is a key component of successful channel management — getting and keeping your partner on track. In this post, we’ll review what partner business plans are and how to institute a business planning process that keeps your channel program running smoothly. But what goes into a partner business plan?

Channel management 52

Channel management Successful channels Collaboration Ecosystems 52

Successful Channels

APRIL 13, 2018

Don’t be afraid to push your channel infrastructure vendors to creatively approach the use of their tools to address the business need and constantly evaluate the new tools that are available in the ChannelTech marketplace. Four Tools to Help Channel Managers to Build Deeper Personal Relationships with Their Partners.

Channel management 45

Channel management System integrators Engineering Collaboration 45

Successful Channels

MARCH 9, 2018

Channel Managers are the Key for Opening Up the Shadow Channel for Brands. Channel Managers hold the keys to the kingdom in the rapidly evolving traditional and shadow channel market. A channel manager’s role must be a business advocate for their partners.

Channel management 40

Channel management Legal Ecosystems Finance 40

Successful Channels

MAY 4, 2018

The problem is that most partner business planning processes are too time consuming, not integrated with data, and not very satisfactory for either partners or channel managers. Collaborate on a plan to address unmet partner execution. The New Model for Partner Business Planning and Commitment Development.

Growth partners 40

Growth partners Energy Channel management Engineering 40

Mindmatrix

JUNE 11, 2024

Regardless, channel partner programs are a proven, excellent source of revenue and market growth; however, like everything else, they bring new risks, complexities, and operational challenges and often fail with poor execution. More nuanced types of channel partnerships in the partner program include alliance partners and strategic partners.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Co-Alliance Partnership strategies 52

Mindmatrix

JANUARY 16, 2025

These platforms integrate advanced technologies, enhanced automation, and user-centric design to address the complexities of modern channel ecosystems. Unlike legacy systems, next-gen PRM platforms emphasize real-time collaboration, seamless integration with other business tools, and data-driven insights.

Channel strategies 52

Channel strategies Partnering capability and readiness Ecosystems Channel management 52

Chaneltivity

FEBRUARY 18, 2025

Brian Wichinski at Cloudian shares, We have traditional BDRs who work collaboratively with our field sales counterparts. If theres some there there, we pass through to our channel partners. In an effort to get what they need, they reach out to sales, marketing, channel managers, you name it. It just wastes everyones time.

Channel management 52

Channel management Construction Successful channels Partnership strategies 52