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As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channelmanagement is more critical than ever. Your channel efforts need to focus on how you will win with partners in a competitive context. The six disciplines of channelmanagement.
As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channelmanagement is more critical than ever. Your channel efforts need to focus on how you will win with partners in a competitive context. The six disciplines of channelmanagement.
Illumine offers a 25-year warranty on solar panels installed for its projectsa key differentiator in a market where product information like serial numbers is often compiled manually and where detailed, quality warranty documents are rare.
There has been a lot of hype around AI and its potential to transform partner ecosystems and channelmanagement software. AI can help partners share data, insights, and best practices more effectively, leading to greater collaboration – one of the most important benefits of channelmanagement software.
These organizations will need to conduct regular privacy impact assessments, strengthen their procedures for securing permission to use personal data, document the different ways they use that data, and follow stricter rules regarding how and when they report personal data breaches. Pleasanton, CA May 10, 2018 ZINFI Technologies, Inc. ,
The best partner enablement managers boil it down to four core elements: 1. A handbook may sound like a small thing, but having one document that partners can continually refer to and that you can update fairly easily holds the whole partner framework together — processes, procedures, and expectations,” Morten emphasizes.
With the new release, the Impartner segmentation engine, Impartner SegmentAI, segments vendors’ partners automatically and intelligently by attributes like tier, region or type of partner (referral, MSP, etc.). Channelmanagers can schedule content publication and expiration dates to coordinate in synch with a launch, a seminar, etc.—avoiding
Mindmatrix can quickly onboard new and existing partners with channel implementation and engagement services and accelerate valuable partner relationships. With Mindmatrix PRM, vendors can extend a bundle of resources to channel partners and scale sales operations. Read more: Are You Still Calling Yourself a ‘Reseller’?
While Illumine distinguishes itself from competitors by offering a 25-year warranty for the solar panels it installs, prospective clients can be skeptical of product warranties in a marketplace where key product information like serial numbers is often collected manually and warranty documentation can be minimal at best.
Blue Gorilla provides clients with a comprehensive range of digital services to its clients, including digital display advertising, online video, search engine optimization (SEO), pay-per-click campaigns, retargeting strategies and YouTube campaigns. Challenges Blue Gorilla is a leader in digital advertising.
In 2020, Apttus merged with Conga to extend the company’s reach beyond digital documents and into revenue operations, contract lifecycle management, and digital commerce. For channel applications, the San Matero-based vendor includes a proprietary Configure-Price-Quote (CPQ) engine and solutions for Digital Commerce and Promotions.
Some companies have cash flow issues, financing is more difficult to secure, margins are low, and some engineers and other professionals in the country have chosen to emigrate, leaving a gap in technical competence and making potential customers more wary as they consider enhancements to their technology infrastructure.
a company leading the definition and creation of Unified Partner Management (UPM) solutions, today announced that Blue Gorilla Digital has begun making use of its industry-leading technology for automating partner marketing and channelmanagement activities.
However, by deploying partner management software and automating channel workflow management, any organization can greatly reduce the complexities of the channel environment, streamline channelmanagement activities, and drive partner productivity and satisfaction.
Managing your partnership community to ensure it contains the right mix of partners is vital to sound channelmanagement. Partner managers need to have both a full understanding of the company’s partner community and how to optimize the community’s performance — using five simple levers.
Managing your partnership community to ensure it contains the right mix of partners is vital to sound channelmanagement. Partner managers need to have both a full understanding of the company’s partner community and how to optimize the community’s performance — using five simple levers.
Know How Their Business Works Fantastic channel partner managers know what’s important to the business, why it’s important, and how they plan to contribute. They know the typical busy seasons for sales, engineering, finance, and marketing. They know how the handoff between partnerships and sales works. How do you do it?
NinjaRMM provides MSPs with robust monitoring and alerting that automatically generates notifications and tickets, and a policy managementengine for easy automation across networks. Key strengths include: Channel Flow workflow engine enables real-time processes and workflows updates.
The entire approval request and notification process can be quickly set up and automated using ZINFIs business workflow engine (FlexiFlow TM ), and all necessary reports can be created for compliance documentation. ZINFI was also named a leader in The Forrester Wave : Partner Relationship Management report , earning 13 perfect (5.0)
A springboard for developing integration documentation) How can partners support customer success? (A How many partners do you need to get this engine going? And as you continue to build out your channel program after launch, you’ll be tracking specific metrics to back it up. What size of deals are you expecting?
Therefore, your channel marketing platform should have the following capabilities: a) Partner portal You should be able to share channel program content with your partners based on their type and location. b) Documentsmanagement You should be able to share data sheets, pricing information, program information, etc.,
Turnkey campaigns and ZINFIs email marketing engine soon became used as well. NetMotion will also use the ZINFI platform to differentiate bigger and more strategic partners, steering them to features that enable customization of functions like branding in the portal and partner-specific security protocols and documentation.
Partner Contracts Management The Partner Contracts Management module enables an organization to dynamically manage and keep track of all the contractual documents that channel partners sign during the various phases of the partner engagement cycle.
These individuals in sales, technical sales, marketing, engineering, professional services and senior management are more interested in working with companies that invest time in understanding their needs and building a deep, mutually agreed-upon, personal success plan for each role and each person in their organization.
Often members of the customer success and engineering team need to be involved — and they are some of the busiest folks at your company, so it’s important to get this project on their radar early. Channeltivity has it all, from a deep feature set to extensive documentation to an open API.
You concentrate on understanding and documenting each audience’s pain points and needs. Too often, your product (and engineering), marketing, and sales teams have different points of view on what drives customer value. But the rewards of good channelmanagement can fuel growth like an accelerator.
Partnership Development Stage 3: Enter into a Formal Partnership Agreement Once your CAMs have brought in an ideal partner ready to invest in a mutual partnership with your company, it’s time to bust out the contracts and electronic signatures and enter a formal partnership agreement.
For his part, Paul Mora , Head of Global Enterprise and Channel Marketing at mission-critical communications and analytics provider Motorola Solutions , prefers a reverse-engineering approach to goal setting. Instead, invest in a platform that measures the performance of your channel as you intend as a vital extension of your team.
Virtual Concierge ZINFI launched its first-generation virtual concierge capabilities that included integrated product help documents, videos and workflow materials, along with guided, step-by-step product configuration wizards. These connectors are now fully integrated with FlexiFlowTM, ZINFIs workflow engine.
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