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Channel capacity planning is vital for any business seeking to leverage its partnerships for revenue growth and sustainability. Effectively managing your partner channels can lead to a predictable and consistent revenue stream.
As Joseph puts it, “Partnerships shouldn’t be about calling them up when you have work to do. Partnership should be brought into the fold for decisions on client engagement where they will play a part.” Read our in-depth guide to optimize your global channelmanagement strategy.
If your company could use more clarity, focus, and alignment in operating its partnership program, invest the time to create an OPP. Customer Success Integration: Integrate partnership initiatives with customer success efforts to enhance customer satisfaction and retention.
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