article thumbnail

Global Channel Management Optimization

Chaneltivity

Why does global channel management matter? So in this article, we’ll explain what global channel management means and share strategies for optimizing it over time from channel experts Tony Luzza and Tricia Rilling. But there’s an inherent risk to doing this.

article thumbnail

Top 10 Channel Management Challenges and How to Overcome Them

Mindmatrix

Channel management is a strategic approach that involves overseeing and optimizing the distribution channels through which a company’s products or services reach end customers. While channel management can drive growth and enhance market reach, it comes with its own set of challenges.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Build, Brand, and Launch Your New Co-sell Program

PartnerTap

Educate partners about it on your regular partner webinars. Make sure every single channel manager, partner manager, sales rep, manager, director, VP, and chief of anything to do with revenue or customer success knows WHY and HOW co-sell is going to help your company beat out competitors and hit your revenue goals.

article thumbnail

Co-Sell Transformation Tech Stack

PartnerTap

Channel and partner teams typically have a PRM platform as their system of record for their partner ecosystem. Co-selling happens between sales reps, channel managers, BDRs, and product specialists across different companies. PRM and CRM systems were never designed for this type of cross-company collaboration.

article thumbnail

Virtual Partner Connections Require Objectives, Structure

The 2112 Group

Webinar attendance is up. One vendor told me they had more than 400 partners join a webinar. The number of p artners using tools provided by channel programs is also increasing. Vendors need to develop frameworks to help their channel managers and partners make the most of their time and resources.

article thumbnail

Stop Making These 3 Channel Management Mistakes (Podcast)

Magnetrix

Paul and I talk about the top channel management mistakes that many vendors make and he shares some big opportunities for you in partner automation. Maybe when we get through this COVID lockdown, there might be a lot of channel managers who want to take on a project like that and just get on the road and go visit 55 partners.

article thumbnail

Impartner Webinar Reveals the Most Important Stat Channel Chiefs Will Hear

Impartner

Webinar features Independent Research Principal Analyst Tim Harmon and Impartner CMO Dave R Taylor; Duo offer key insights on attracting the RIGHT partners and how to quickly and profitably scale channel programs and revenue. Constraints to scaling your channel. FOR IMMEDIATE RELEASE.