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6 Disciplines of Successful Channel Management

PLM Alliances

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners. How do you know if your strategy is falling short? Build a partner road-map.

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How Great Channel Leaders Unlock Powerful Revenue Acceleration

PLM Alliances

You need to re-examine the effectiveness of your channel management efforts. If you are a channel chief your primary role is to generate channel sales. Your job is to create revenue acceleration – you want to push sales beyond the natural organic growth. Clear channel strategy. Smart partner selection.

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Are Your Channel Partners Getting the Attention They Need (and Deserve)?

Magnetrix

Margolis of SAP Channel Maven Consulting & Spark Your Channel. Channel partners need ongoing attention from vendors. 1st Consideration: Channel partner training, support and feedback. Should vendors be supporting their channel partners? Is the maturity of channel marketing behind?

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The Essential Guide to Partner Planning

PLM Alliances

A channel leader must review their partner plan to ensure the strategy aligns with the company’s desired business outcomes. Through years of experience and a rigorous approach, our team of channel experts at The Spur Group have identified five essential steps to guide partner planning.

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Is Your Partner Ecosystem Healthy? Check These 3 Things Immediately

Magnetrix

Establishing a Partner Ecosystem. Channel conflict & partner ecosystems. Collaborate with partners in your ecosystem to create the most value for customer. Look at it from the partner’s perspective. 1st Thing to Check: Ecosystem strategy. But how do you know if your partner ecosystem is healthy?

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The Essential Guide to Partner Planning

PLM Alliances

A channel leader must review their partner plan to ensure the strategy aligns with the company’s desired business outcomes. Through years of experience and a rigorous approach, our team of channel experts at The Spur Group have identified five essential steps to guide partner planning.