Channel strategies, Channels and alliances and Risk mitigation

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Channel strategies

Channels and alliances

Risk mitigation

A beginner’s guide to building a channel partner program

Mindmatrix

JUNE 11, 2024

The usual answer to this question is: let’s hire a full-time channel chief who will build out and manage the channel partner program, but it often happens without prior determination of an acceptable ROI, an agreed-upon partner program strategy, or without envisioning the end goal in mind.

Partnering capability and readiness

Partnering capability and readiness Channels and alliances Co-Alliance Partnership strategies

Why Your Go-To-Market Strategy Matters

PLM Alliances

JUNE 3, 2020

Re-evaluate your sales channels and coverage model. Defining your sales channels is a balancing act that needs constant monitoring and adjustment. Your mix of channels needs to adapt as technology, customer needs, and channel preferences evolve. Each has significant strengths and weaknesses. Focus on sales enablement.

Conflict resolution and communication

Conflict resolution and communication Partnering capability and readiness Sales leadership Risk mitigation

Partnership Management Hub

A beginner’s guide to building a channel partner program

Why Your Go-To-Market Strategy Matters

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