Tackle.io
NOVEMBER 2, 2023
They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. The Cloud Marketplaces will not race to zero on fees but will invest in co-sell motions and other partner programs that make value creation the storyline.
Mindmatrix
MARCH 4, 2024
Types of channel partnerships within tech sector Channel partnership forms vary in shape and acronyms: reseller, value-added reseller, system integrator, ISV channel partners, alliance channel partners, influencers, managed service providers, and referral agent partners.
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PLM Alliances
AUGUST 21, 2022
In our second Channel Chats episode, The Spur Group's CMO, Richard Flynn, is joined by Snowflake's Colleen Kapase , SVP WW Partners & Alliances. Highlights of the conversation include: What's unique about channel management at Snowflake. Co-selling versus re-selling with partners. Aligning channel and field sales.
Mindmatrix
NOVEMBER 21, 2023
We have worked with and educated tens of thousands of Partnership and Channel professionals, and commonality across nearly 100%, is that they learn as they grow. Partner Marketing is more important than ever to every vendor’s partnering, ecosystem and channel strategy. I encourage leaders to check it out.
Channel Incentive Best Practices
JANUARY 5, 2021
If so, join Channel Mechanics for the upcoming webinar “Channel Sales for SaaS”, with guest speakers, Justine Cross , Managing Director, EMEA Channels and Nehul Goradia , Co-Founder, Enabler ONE. Accelerate Revenue with Smarter Channel Programs. Date: Tuesday, January 26th. Additional Webinar Resources.
Magnetrix
JANUARY 24, 2023
Rob Spee is a seasoned and experienced channel and alliance executive. He has created and executed channel strategies and programs ranging from start-up mode businesses, all the way to a $350M business. I might have a very robust channel strategy over a year, are these the right partners?
Impartner
AUGUST 17, 2022
“ImpartnerCON is about bringing together our customers and channel authorities that represent the future of the industry— driving, defining and implementing marketing and channel strategy ,” said Brad Pace, COO at Impartner. “ Janet Schijns is a proven leader in partnerships, channels, alliances, and technology.
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