Remove Channel strategies Remove Collaboration Remove White paper
article thumbnail

Storj Launches Partner Program to Drive Cloud Storage Adoption via Channel

Channel Insider

and we also learned that a lot of partners also really wanted things like white papers to give to their customers directly. Winegar said he and his team also see the channel as an opportunity for the company to scale adoption. If you can get the channel working, it can really help you be successful.”

article thumbnail

The Role of Influencers in Channel Marketing

Mindmatrix

Traditional channel strategies have focused on optimizing these relationships to maximize reach and sales. Integration with Traditional Channel Partners The integration of influencers with traditional channel partners can create powerful synergies.