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The Essential Guide to Partner Planning

PLM Alliances

Developing an understanding and maintaining a line of sight into the strengths and weaknesses of your channel strategy is integral to driving revenue acceleration through the partner channel. Use the 5Cs to rank each partner. Rate each partner into peer-levels using a simple five-star rating.

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The Essential Guide to Partner Planning

PLM Alliances

Developing an understanding and maintaining a line of sight into the strengths and weaknesses of your channel strategy is integral to driving revenue acceleration through the partner channel. Use the 5Cs to rank each partner. Rate each partner into peer-levels using a simple five-star rating.

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6 Disciplines of Successful Channel Management

PLM Alliances

Discipline #1: Create a unified partner plan. Most channel leaders understand the inherent benefits of partner planning. At the fundamental level, partner planning is setting your channel strategy – who is your ideal partner, and which partner tactics will help you best serve your customers.