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Best Practices for Claims Program Management

ITA Group

The challenge is that most claim programs are based on transactions through independent partners and retailers who utilize their own proprietary point-of-sale systems. Becoming fluent in even a handful of the sources to collect data will improve analysis done inside your programs and even on your market strategy. Brian Steele.

Retail 78
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The Role of Influencers in Channel Marketing

Mindmatrix

Resellers : Resellers, which include retailers and wholesalers, purchase products from distributors and sell them to end-users. Traditional channel strategies have focused on optimizing these relationships to maximize reach and sales. They manage inventory, shipping, and sometimes even marketing and promotional activities.