Mindmatrix

JUNE 6, 2024

These channels might include wholesalers, retailers, distributors, value-added resellers (VARs), and agents. The main goal is to utilize the reach and expertise of these intermediaries to broaden market presence and drive sales. Three-tier: Involves three intermediaries, often utilized in global supply chains.

Conflict resolution and communication 45

Conflict resolution and communication Retail Channel strategies Successful channels 45

Mindmatrix

JUNE 11, 2024

Are you fully committed and staffed for partner/channel GTM execution? Lack of partner/channel strategy and plan The key questions to ask are the following: Do you have a strategy that has executive commitment? Has the strategy been communicated and rolled out to your organization? Do your key stakeholders (e.g.,

Channels and alliances 52

Channels and alliances Partnering capability and readiness Co-Alliance Partnership strategies 52

PLM Alliances

JUNE 3, 2020

Why you need a go-to-market strategy. Type in “go-to-market” in Google, and you will get this definition from Wikipedia: “Go-to-market or go-to-market strategy is the plan of an organization, utilizing their inside and outside resources, to deliver their unique value proposition to customers and achieve competitive advantage.”.

Conflict resolution and communication 52

Conflict resolution and communication Partnering capability and readiness Sales leadership Risk mitigation 52