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Channel Management: A Guide to Optimizing Your Channel Strategy

PLM Alliances

We'll explore various subtopics, including channel strategy development, partner recruitment, and onboarding, channel sales performance optimization, and more. By mastering these concepts, you'll be well-equipped to build and maintain a successful channel management strategy.

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Channel Chats Episode 1: The Building Blocks of a Channel Strategy

PLM Alliances

In our first Channel Chat episode, The Spur Group's CMO, Richard Flynn , (virtually) sits down with Baptie & Co. CEO, Rod Baptie, to discuss the building blocks of cultivating a successful channel strategy.

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6 Disciplines of Successful Channel Management

PLM Alliances

Most channel leaders understand the inherent benefits of partner planning. At the fundamental level, partner planning is setting your channel strategy – who is your ideal partner, and which partner tactics will help you best serve your customers. Define your growth strategies for each desired business outcome.

article thumbnail

Channel Chats Episode 1: The Building Blocks of a Channel Strategy

PLM Alliances

In our first Channel Chat episode, The Spur Group's CMO, Richard Flynn , (virtually) sits down with Baptie & Co. CEO, Rod Baptie, to discuss the building blocks of cultivating a successful channel strategy.

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6 Top Tips for Running a Successful Channel Incentives Program

Channel Incentive Best Practices

Channel Mechanics’ CEO Kenneth Fox was joined by Sunny Song , Director Channel Operations at SentinelOne and Margaret Fetting , Channel Strategy, North & Latin America with Zebra Technologies. Together they have come up with 6 top tips for running a successful incentives program. Measure Results.

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Channel Chats Episode 1: The Building Blocks of a Channel Strategy

PLM Alliances

In our first Channel Chat episode, The Spur Group's CMO, Richard Flynn , (virtually) sits down with Baptie & Co. CEO, Rod Baptie, to discuss the building blocks of cultivating a successful channel strategy.

article thumbnail

Six Disciplines of Successful Channel Management

PLM Alliances

Most channel leaders understand the inherent benefits of partner planning. At the fundamental level, partner planning is setting your channel strategy – who is your ideal partner, and which partner tactics will help you best serve your customers. Define your growth strategies for each desired business outcome.