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The two have agreed to a new multi-year Strategic Collaboration Agreement (SCA) and promise to deliver value for partners and independent software vendors (ISVs). This agreement positions ISVs to sell through channel partners. The agreement also extends new opportunities to ISVs.
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Sahoo will lead strategy and collaborate with key leadership across the globe to identify and execute opportunities to further develop the companys Xvantage platform. We want to become the platform ecosystem that enables the entire channel, from partners to vendors, that drives value for everyone, Sahoo said.
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This is co-selling. Evolving your sales process from Random Acts of Co-Selling to a high-performing and scalable co-sell motion with thousands of partners isn’t easy, but we have built a playbook to guide companies through this transformation process. We need to change this – your customer is the shared customer.
Yet, it often includes virtual events, online tradeshows, webinars, blogs, case studies, educational offerings, co-selling, and ready-to-go email sequences. For another, the gap is aided with co-promotion. A shared mindset of collaboration. Qualified partners embrace the opportunity for collaborating. Listen closely.
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Jim has collaborated with leading companies such as Walt Disney Company, McDonald’s, and Coca-Cola, applying his expertise to develop impactful leadership, sales, marketing, and customer service programs for the top 200 food service and retail chains. As the driving force behind Crown Choice Inc.
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Thinkers50 in collaboration with Deloitte presents: The Provocateurs: podcast series. Co-founder, Thinkers50. Des Dearlove: Hello, I’m Des Dearlove, and I’m the co-founder of Thinkers50. Now, this is a collaboration between Thinkers50 and Deloitte, so my co-host today is Steve Goldbach. TheProvocateurs.
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