Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Chaneltivity

MAY 19, 2023

And if you want to make an internal transition to partnerships, make sure you’re in good standing. Colin Harkins , Alliance Manager at Threekit, says, “First and foremost, you have to be a top performer. Start by talking to the partnerships team at your organization. What seems most important to them?

Channels and alliances 52

Channels and alliances Co-Alliance Engineering Alliance management 52

Impact

MARCH 17, 2025

In the first episode of The Partnership Economy podcast Season 6 , impact.coms CEO Dave Yovanno and Co-founder & VP of Strategic Initiatives Todd Crawford unpack this seismic shift in consumer behavior and what it means for brands in 2025. Instead, they research products at least three separate times before deciding to buy.

Channels and alliances 40

Channels and alliances Co-Alliance Retail Engineering 40