Chaneltivity

JANUARY 13, 2025

Members of the partner team need to be the ultimate liaisons: They need to work closely with marketing to throw events, launch joint campaigns, and publish co-marketable collateral. Marketing can help you get the word out about your partnerships and come up with ideas for events or other co-sponsored campaigns.

Co-Alliance 52

Co-Alliance Partnering capability and readiness Channels and alliances Engineering 52

Tackle.io

JUNE 9, 2023

What we’ve found is that Tackle customers who have seen the most success with Cloud GTM have product positioning that complements the Cloud Provider, a well-established co-sell discipline, and transactable listings on the Cloud Marketplaces where their customers have an incentive to buy. said Tyler. Why is that the case?

Co-Alliance 98

Co-Alliance Channels and alliances Strategic partnership Credit 98

Zift Solutions

NOVEMBER 1, 2022

Partner ecosystems foster faster and more effective co-marketing and co-selling. What is a Partner Ecosystem & Why Do Channel Partner Programs Need Them? Partner ecosystem is a popular topic of conversation in the channel lately. Last year, Microsoft replaced its top channel executive with an ecosystem leader.

Ecosystems 52

Ecosystems Co-Alliance Channels and alliances Strategic alliances 52

Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Tackle.io

NOVEMBER 16, 2023

As always, Tackle will be there, so be sure to drop by Booth # 259 or drop by our meeting space at the Grand Lux in the Venetian and say hello! Whether you’re a seasoned Marketplace and co-selling expert or a newbie, there are plenty of sessions (and networking opportunities) to attend this year. – 4:30 p.m. – 10:30 a.m.

Co-Alliance 59

Co-Alliance Channels and alliances Government Strategic partnership 59

Jake Jorgovan

SEPTEMBER 13, 2024

Transparency in Recruitment: Open communication channels and transparent recruitment practices will become standard, providing candidates with clear insights into organizational culture, expectations, and career opportunities, fostering trust and aligning expectations from the outset.

Risk mitigation 130

Risk mitigation Legal Partnering capability and readiness Strategic partnership 130

Mindmatrix

AUGUST 29, 2024

In today’s competitive business landscape, channel partnerships have emerged as a crucial strategy for driving growth and expanding market reach. However, the path to forming successful channel partnerships is not always straightforward. However, not all channel partnerships are created equal.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Retail 52

Mindmatrix

JUNE 11, 2024

The usual answer to this question is: let’s hire a full-time channel chief who will build out and manage the channel partner program, but it often happens without prior determination of an acceptable ROI, an agreed-upon partner program strategy, or without envisioning the end goal in mind.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Co-Alliance Partnership strategies 52

Zift Solutions

JANUARY 11, 2023

In a few of our recent articles, What is a Partnership Ecosystem & Why Do Channel Partner Programs Need Them? and How Do You Build a Successful Partnership Ecosystem Framework? Why Do Channel Partner Programs Need a Partner Ecosystem? Why Do Channel Partner Programs Need a Partner Ecosystem?

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Channel alliances 52

Tackle.io

JULY 13, 2023

Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs. Leveraging co-sell. With co-sell, plan and collaborate with Cloud Partners on targeted accounts to show buyers how your solution fits into their current ecosystem.

Co-Alliance 52

Co-Alliance Channels and alliances Finance Ecosystems 52

Tackle.io

NOVEMBER 7, 2022

Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value opportunities. We improve the co-sell process and experience with an end-to-end solution that integrates Salesforce, co-sell portals, and Marketplace private offers.

Co-Alliance 52

Co-Alliance Channels and alliances Partnering capability and readiness Strategic partnership 52

Tackle.io

NOVEMBER 7, 2022

The addition of Tackle Prospect, Tackle Co-Sell, and a Salesforce application will help ISVs drive revenue with a multi-cloud experience for Marketplaces and co-sell powered by actionable buyer insights. Tackle Co-Sell. Focus sales efforts on prospects that have the highest probability of closing.

Co-Alliance 52

Co-Alliance Channels and alliances Partnering capability and readiness Strategic partnership 52

Zift Solutions

OCTOBER 23, 2023

In previous articles on channel partner management , weve covered the partner ecosystem phenomenon and how programs can develop a partnership ecosystem framework. Companies pursue technology partnerships if their platforms benefit from the additional capabilities and features of the partners solutions.

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Partnering capability and readiness 52

Mindmatrix

MAY 20, 2024

In addition, partnerships team needs to consider the intricacies of various forms of fintech partnership that exists within the industry and the pitfalls of each of these partnerships as follows: Strategic Partnerships: These partnerships involve collaborating with other companies to achieve mutual business objectives.

Fintech 52

Fintech Co-Alliance Banking Channels and alliances 52

Tackle.io

JUNE 30, 2023

Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs. The report says: “Historically, Alliances teams have owned the cloud relationship, but as the dollars get real, the C-Suite is paying attention.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Engineering 52

Magnetrix

MAY 4, 2022

Best practices for selecting a channel management platform. When is a solution necessary for channel management? Which organizations should adopt a channel management tool? Top challenges alleviated by a stellar channel management platform. A learning management system (LMS) for channel partner training.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Co-Alliance Channel management 52

Jake Jorgovan

FEBRUARY 2, 2024

In 2018, inspired by his role as an intergenerational mentor at Airbnb, Conley co-founded Modern Elder Academy, the world's first midlife wisdom school. Avi Meir is the co-founder and CEO of TravelPerk, a leading travel management platform transforming how businesses approach corporate travel.

Co-Alliance 130

Co-Alliance Retail Channels and alliances Energy 130

Tackle.io

MARCH 18, 2021

For instance, Forrester projects that by 2023 17% of the $13 trillion global B2B spend will flow through ecommerce and Marketplaces—representing a $2 trillion shift away from traditional direct sales channels. Shawhan, Director of Strategic Partnerships at Socure, followed a similar strategy. “I Amplify with More Voices .

Channels and alliances 52

Channels and alliances Co-Alliance Strategic alliances Strategic partnership 52

Mindmatrix

APRIL 1, 2024

This comprehensive guide explores the key elements of creating a successful partnership strategy, including key statistics, actionable business development plans, challenges, opportunities, and real-life examples. However, the journey to successful strategic partnerships for businesses is not without its challenges.

Partnership strategies 52

Partnership strategies Conflict resolution and communication Co-Alliance Ecosystems 52

Tackle.io

OCTOBER 6, 2023

Cloud GTM is, at its most fundamental level, all about building meaningful partnerships with the Cloud Providers. On top of that, successful co-selling is absolutely dependent upon a cooperative relationship with the Cloud Provider, clarified and evangelized through a “better together” story.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Strategic partnership 52

Tackle.io

JUNE 9, 2021

co-founder Brian Denker. From my earliest days in alliances and business development, I have always operated with a swing big or go home attitude. Done well, strategic partnerships fuel non-incremental gains by driving innovation, opening up new routes to market, and building brand recognition by standing on the shoulders of giants.

Co-Alliance 52

Co-Alliance Channels and alliances Credit Legal 52

Zift Solutions

NOVEMBER 27, 2023

They offer a unique combination of expertise, reach, and agility that can help channel vendors reach new markets, grow sales, and accelerate innovation. But how can you best leverage your MSP channel to achieve these goals? Too many vendors dont fully understand that a successful MSP partnership is built on collaboration.

Channels and alliances 40

Channels and alliances Co-Alliance Collaboration Strategic partnership 40

Mindmatrix

APRIL 30, 2024

The essence of successful ecosystem partnerships lies in understanding and nurturing these relationships, aligning visions, and co-creating value in a way that benefits the entire ecosystem. The post Unlocking the Full Potential of Ecosystem Partnerships: Going Beyond PRM first appeared on The channel and sales enablement blog.

Ecosystems 45

Ecosystems Telecommunications Retail Channels and alliances 45

Chaneltivity

MAY 19, 2023

And if you want to make an internal transition to partnerships, make sure you’re in good standing. Colin Harkins , Alliance Manager at Threekit, says, “First and foremost, you have to be a top performer. Start by talking to the partnerships team at your organization. Ask them what they look for in a partnerships candidate.

Channels and alliances 52

Channels and alliances Co-Alliance Engineering Alliance management 52

Tackle.io

JANUARY 16, 2024

In a relatively short time, we’ve seen Cloud GTM become a preferred revenue channel for software companies. For sales, alliances, marketing, and product teams, an ICP helps to create a targeted list of prospects that are predicted to be successful customers and partners for the company.

Co-Alliance 52

Co-Alliance Channels and alliances Legal Strategic partnership 52

Channel Insider

NOVEMBER 4, 2024

As the channel continues to shift and grow, companies are looking to revamp their executive bench and bring in new leaders. Every month, Channel Insider will highlight the big moves shaking up the channel and transforming the industry with those taking on new opportunities and others riding off into the sunset.

Channel leadership 105

Channel leadership Channels and alliances Co-Alliance Alliance strategy 105

Channel Insider

APRIL 7, 2025

Identity security provider Veza recently launched its Veza Identity Partner Program (VIPP), a global program for resellers and channel partners. VIPP targets success with VARs, GSIs, and CSPs VIPP is meant to boost go-to-market success and build strategic partnerships. Identity is the #1 battleground in security.

Co-Alliance 82

Co-Alliance Channels and alliances Strategic alliances Ecosystems 82

Mindmatrix

DECEMBER 9, 2024

Pittsburgh, PA Next-gen PRM and Partner Marketing Software Provider, Mindmatrix, announced a strategic partnership with Crossbeam which promises to revolutionize the way businesses approach Ecosystem-Led Growth strategies.

Strategic partnership 52

Strategic partnership Ecosystems Co-Alliance Channels and alliances 52

Mindmatrix

JANUARY 7, 2025

Mindmatrix has formed a strategic partnership with e2open , the connected supply chain SaaS platform with the largest multi-enterprise network, to provide high-tech, industrial, and automotive companies with a platform to manage their channel operations, enabling customers to drive growth through every channel touchpoint.

Co-Alliance 52

Co-Alliance Channels and alliances High tech Channel alliances 52

Jake Jorgovan

JANUARY 1, 2025

Chip Conley In 2018, inspired by his role as an intergenerational mentor at Airbnb, Conley co-founded Modern Elder Academy, the world's first midlife wisdom school. Avi Meir is the co-founder and CEO of TravelPerk, a leading travel management platform transforming how businesses approach corporate travel.

Co-Alliance 130

Co-Alliance Retail Strategic partnership Channels and alliances 130

Tackle.io

NOVEMBER 2, 2023

They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. Over the next few years, finance leaders will get on board with Cloud GTM being one of the most efficient revenue channels in their business.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75