Impact

NOVEMBER 11, 2021

Download our ebook: Ultimate guide to SaaS affiliate marketing. Packaged software companies have long had a presence in traditional affiliate channels, and SaaS can find success with these partnerships as well. Software companies can form alliances with other companies to reach further than they would on their own.

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96

Mindmatrix

NOVEMBER 26, 2021

KPIs covered include asset rating, asset usage, asset views, downloads, etc. is a unified platform built to engage and enable your entire direct, channel, alliance partner ecosystem. KPIs covered include engagement levels, users from the organization, total number of leads, etc. Asset reports. MDF Summary reports.

Channels and alliances 52

Channels and alliances Channel alliances Ecosystems Collaboration 52

Chaneltivity

JUNE 26, 2024

Trish Rilling , Founder of Grititude, points out, “One of the biggest benefits to having a partner portal is that it gives you a 10,000-foot view of what’s going on in your partner ecosystem. Take a Hard Look at Your Existing Partner Base Not all partner portals serve all types of channel partners. Review the type column. Experience.

Partnering capability and readiness 52

Partnering capability and readiness Co-Alliance Channels and alliances Alliance management 52

Tackle.io

OCTOBER 6, 2023

Companies that find the most success with Cloud GTM have done so because they’ve engineered their products to complement the cloud ecosystem. Instead of looking at net-new logos, compare deal sizes through legacy channels versus Marketplace. That’s why keeping tabs on the health of that relationship is critical.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Strategic partnership 52

Tackle.io

SEPTEMBER 28, 2023

Building and marketing your solution within the Cloud Provider’s ecosystem is the best way to drive value for your customers and, ultimately, paves the way for a more meaningful relationship with the Cloud Provider. For Commvault, it was crucial to leverage channel partners as part of the company’s Cloud GTM strategy. “We’re

Co-Alliance 52

Co-Alliance Channels and alliances Engineering Legal 52

Tackle.io

APRIL 28, 2022

And we encourage them, they should have a chief cloud officer, whether they call it that or a VP of alliances or whatever, but somebody who can look across the organization and figure out how to make the transition from traditional direct sales and channel sales to digital sales and marketplaces. Teresa Letlow: Thank you.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Engineering 52

Tackle.io

APRIL 28, 2022

And we encourage them, they should have a chief cloud officer, whether they call it that or a VP of alliances or whatever, but somebody who can look across the organization and figure out how to make the transition from traditional direct sales and channel sales to digital sales and marketplaces. Teresa Letlow: Thank you.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Engineering 52

Tackle.io

OCTOBER 27, 2021

It’s been downloaded over a 100 million times. And so what we’re looking to do as a company is use cloud marketplaces to get to those open source users that have downloaded our product and give them a SaaS management tool called Styra DAS that we sell commercially. We’re super excited to have the community behind us.

Channels and alliances 52

Channels and alliances Legal Ecosystems Banking 52

Tackle.io

SEPTEMBER 1, 2021

I’m the head of Cloud Alliances here at Dataiku, and Dataiku is an industry-leading everyday AI platform. And so one thing we see super commonly is maybe we’re working with the revenue side of the business or alliances and business development and things like that. We were like, wait a minute, did this close?

Channels and alliances 52

Channels and alliances Co-Alliance Finance Credit 52

Tackle.io

NOVEMBER 2, 2023

INTRODUCTION Download the PDF. They are prioritizing Marketplaces as the preferred way to transact with customers and including existing traditional channels to nurture long-standing relationships and to leverage expanded market reach. Five years from now, every seller in a software company will know how to win with cloud.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75

Impact

DECEMBER 19, 2024

This report examines why marketing leaders are merging these channels, the measurable impact on return on investment (ROI), and how brands can implement this strategy successfully. A study found that marketing leaders who combined their influencer and affiliate channels led to remarkable growth. Download 1.

Channels and alliances 40

Channels and alliances Retail Collaboration Ecosystems 40