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Transitioning to Partnerships: Why and How to Make the Switch

Chaneltivity

Canalys : a leading global technology market analyst firm with a distinct channel focus. PartnerOptimizer : An AI-powered partner intelligence platform that consistently publishes top-notch content and hosts webinars with smart leaders in the partnerships community.

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Impartner Continues Expansion of Leadership Team

Impartner

With McCurdy’s appointment, current CRO and former Channel Chief of Akamai Mark Rogers shifts focus to strategic customer relationships and building the company’s strategic alliances and fast-growing global network of channel partners.

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B2B Marketing in the Age of Intelligence: A Comprehensive Guide for Industry Leaders

ZinFi

Introduction to B2B Marketing In the rapidly evolving business world, understanding the nuances of B2B (Business-to-Business) marketing is becoming increasingly crucial, especially for companies aiming to excel in the high-tech industry. Why is B2B marketing important for high-tech manufacturers?

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Mindmatrix partners with e2open to deliver channel transformation for customers

Mindmatrix

Mindmatrix has formed a strategic partnership with e2open , the connected supply chain SaaS platform with the largest multi-enterprise network, to provide high-tech, industrial, and automotive companies with a platform to manage their channel operations, enabling customers to drive growth through every channel touchpoint.