ZinFi

APRIL 16, 2025

The right partners: Enhance product offerings through integrations. Strengthen brand credibility through strategic alliances. Without a well-defined IPP, companies may struggle with ineffective partnerships that do not contribute to business growth. Improve product adoption by integrating with complementary solutions.

Ecosystems 52

Ecosystems Co-Alliance Channels and alliances Strategic alliances 52

Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Chaneltivity

FEBRUARY 28, 2024

Every leader has their own take on types of channel partners and how those partnerships should be run. And with the help of partnership pros, we explain which companies typically pursue them, and share the advantages and disadvantages of each. For newcomers, these differing definitions can be confusing. That’s fair.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Integration partnership 52

Zift Solutions

NOVEMBER 1, 2022

Partner ecosystems integrate the partner program with the provider company. What is a Partner Ecosystem & Why Do Channel Partner Programs Need Them? Partner ecosystem is a popular topic of conversation in the channel lately. Last year, Microsoft replaced its top channel executive with an ecosystem leader.

Ecosystems 52

Ecosystems Co-Alliance Channels and alliances Strategic alliances 52

ZinFi

NOVEMBER 20, 2023

In the dynamic landscape of business growth and customer outreach, channel partners have emerged as pivotal players. These alliances can significantly extend a companys market reach, enhance product distribution, and fortify its competitive edge. However, managing channel partners has its challenges.

Conflict resolution and communication 52

Conflict resolution and communication Channels and alliances Legal Collaboration 52

Zift Solutions

JANUARY 11, 2023

In a few of our recent articles, What is a Partnership Ecosystem & Why Do Channel Partner Programs Need Them? and How Do You Build a Successful Partnership Ecosystem Framework? Why Do Channel Partner Programs Need a Partner Ecosystem? Why Do Channel Partner Programs Need a Partner Ecosystem?

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Alliance partnership 52

Tackle.io

MAY 18, 2023

Learn More: Infographic: The Dawn of a New Go-to-Market Age The awards spotlight alliances & partnerships and sales & revenue professionals and companies in 9 different categories, recognizing multiple departments and organizations of all sizes and industries.

Co-Alliance 52

Co-Alliance Channels and alliances Finance Integration partnership 52