PartnerTap

MAY 11, 2021

When the channel makes money, you make money. Alliance managers on both sides need to communicate often. This seems obvious, but lack of communication kills many partnerships. If channel conflict arises, Alliance Managers should act swiftly to resolve it. So, some alliance managers find themselves in a catch 22.

Co-Alliance 234

Co-Alliance Channels and alliances Alliance management IT partnerships 234

Channel Insider

SEPTEMBER 1, 2022

This profile looks at Booz Allen services and solutions, target markets, industry recognition, partner ecosystem, and history as a channel partner. Earlier this year, the company deepened its partnership with the AI Education Project ( aiEDU ) to develop curriculums, mentorship, and programming opportunities for interested students.

Partnering capability and readiness 114

Partnering capability and readiness Life science Channels and alliances Engineering 114

PLM Alliances

APRIL 12, 2023

Channel capacity planning is vital for any business seeking to leverage its partnerships for revenue growth and sustainability. Effectively managing your partner channels can lead to a predictable and consistent revenue stream. This process helps optimize resource allocation and aligns your partner channels with your objectives.

Channel management 52

Channel management Utilities Collaboration IT partnerships 52

Impact

NOVEMBER 11, 2021

These partnerships come in all shapes and sizes, including: Traditional affiliates. These are the partnerships you know best from the world of retail marketing. Packaged software companies have long had a presence in traditional affiliate channels, and SaaS can find success with these partnerships as well.

Retail 96

Retail Channels and alliances Credit Partnership management 96

Aepiphanni

NOVEMBER 24, 2020

There can be strength in numbers, and successful business partnerships and strategic alliances are a testament to this. Studies show that corporate alliances increase by 25% every year, but what makes such a venture attractive in the first place? However, as beneficial a strategic partnership can be, things can also go sour.

Strategic partnership 40

Strategic partnership Strategic alliances Channels and alliances Business partnerships 40

Impact

FEBRUARY 24, 2022

But perhaps more importantly, partnership marketing is a necessary new avenue of growth as older, established methods become less efficient. . Want to learn more about how partnerships are outpacing established marketing channels? Download What’s the channel hotter than paid search? Get my free guide.

Channels and alliances 52

Channels and alliances IT partnerships 52

Impact

FEBRUARY 24, 2022

One thing that really sets apart the partnerships channel from traditional marketing and sales is that it brings your brand inside a consumer’s existing circle of trust. To inspire your thinking, here’s a look at just five of the many kinds of brand-to-brand partnerships driving growth for businesses today.

Channels and alliances 52

Channels and alliances IT partnerships 52