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Dentsu Singapore forms alliance with partnership management platform impact.com to boost commerce offering

Impact

Singapore – Dentsu International (dentsu) Singapore has formed an alliance with leading partnership management platform, impact.com to enable and accelerate partnership opportunities for clients globally. Dentsu is now fully certified by impact.com’s Partnerships Experience Academy (PXA).

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How to Start and Scale Partner Ecosystems Best Practices

ZinFi

This guide is designed for: Channel & Partner Managers looking to optimize partner programs. Business Leaders & Founders exploring partnership-driven growth. Technology Vendors & SaaS Providers building strategic alliances. Who Should Download This Guide?

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

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Maximizing Business Growth: The Ultimate Guide to Channel Partner Management

ZinFi

In the dynamic landscape of business growth and customer outreach, channel partners have emerged as pivotal players. These alliances can significantly extend a companys market reach, enhance product distribution, and fortify its competitive edge. However, managing channel partners has its challenges.

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Ultimate guide to SaaS affiliate marketing

Impact

These partnerships come in all shapes and sizes, including: Traditional affiliates. These are the partnerships you know best from the world of retail marketing. Packaged software companies have long had a presence in traditional affiliate channels, and SaaS can find success with these partnerships as well.

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Feet on the Street Video Podcast featuring Balaji Subramanian The Evolution and Importance of Partner Ecosystem

ZinFi

His transition into partnership management about 15 years ago marked a significant shift. Balaji emphasizes the importance of understanding P&L management and process enhancement, which was pivotal in his roles at companies like Cisco, Adobe, and Informatica.

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How to start a partnership marketing program

Impact

You may need to update leadership on how things have evolved since the early days of affiliate marketing or demonstrate how and why the modern partnership economy is collaborative, mutual, and transparent. What’s the Channel Hotter Than Paid Search? Bring in a partnership marketing agency.