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The essence of successful ecosystem partnerships lies in understanding and nurturing these relationships, aligning visions, and co-creating value in a way that benefits the entire ecosystem. For example, consider a telecommunications company that provides business phone systems to its customers.
Successful PRM implementation requires collaboration between dealers, vendors, and channels. Keeping information updated within the PRM system helps with decision-making regarding channel partners. They manage a team of partner managers, set regional goals, and ensure the success of partnerships in their area.
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