Mindmatrix

MARCH 30, 2023

In the B2B space, sales ecosystems have undergone a significant transformation over the years. However, in today’s highly competitive business landscape, modern sales ecosystems have emerged, which are driven by many-to-many interactions happening between the various participants of the modern sales ecosystems.

Ecosystems 40

Ecosystems Co-Alliance Channels and alliances Marketing alliance 40

PartnerTap

FEBRUARY 20, 2024

This is co-selling. Evolving your sales process from Random Acts of Co-Selling to a high-performing and scalable co-sell motion with thousands of partners isn’t easy, but we have built a playbook to guide companies through this transformation process. A customer-centric approach is critical for co-selling to be able to scale.

Co-Alliance 130

Co-Alliance Channels and alliances Credit Ecosystems 130

Mindmatrix

NOVEMBER 9, 2023

Personalized video assets are one of the many industry-firsts by Mindmatrix Pittsburgh, PA: Partner marketing and sales enablement service provider, Mindmatrix has taken its platform Bridge’s personalized asset generation and co-branding capabilities to a whole new level with its video personalization feature.

Ecosystems 40

Ecosystems Co-Alliance Channels and alliances Marketing alliance 40

PartnerTap

FEBRUARY 17, 2021

As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. We have to work harder to not only maintain but grow our partner ecosystems. A company and its partners must be held accountable in order to keep Alliances on track.

Alliance management 246

Alliance management Co-Alliance Strategic alliances Ecosystems 246

Mindmatrix

FEBRUARY 13, 2024

Partners can easily configure their own profiles in the partner locator by adding information such as: Logos Contact information Detailed and brief description of the products/services offered The partner profiles in the partner locator can be linked to co-branded microsites, landing pages, social media profiles of the partners, etc.,

Ecosystems 45

Ecosystems Channels and alliances Co-Alliance Engineering 45

Mindmatrix

MAY 16, 2023

With the rise of modern sales ecosystems, where multiple stakeholders and channels play a crucial role, traditional PRM software platforms fall short. By providing a unified platform for communication, knowledge sharing, and resource access, a next-gen PRM fosters seamless collaboration and strengthens relationships within the ecosystem.

Ecosystems 40

Ecosystems Co-Alliance Channels and alliances Collaboration 40

Mindmatrix

MARCH 22, 2023

Having a strong sales ecosystem is the key to driving sales revenues. So, let’s take a look at what exactly is a sales ecosystem , and what are its key benefits. What is a Sales Ecosystem? The primary objective of a sales ecosystem is to streamline the sales process and create a seamless experience for end-consumers.

Ecosystems 40

Ecosystems Channels and alliances Co-Alliance 40

Mindmatrix

APRIL 10, 2024

Next-generation PRM , partner marketing and sales ecosystem enablement solutions provider, Mindmatrix Inc. , has unveiled its enhanced Sales Playbooks Module that revolutionizes sales automation for not just direct sales, but also across the partnership and channel ecosystem. About Mindmatrix Mindmatrix Bridge 5.0

Ecosystems 45

Ecosystems Channels and alliances Co-Alliance Collaboration 45

PartnerTap

FEBRUARY 3, 2021

Building and scaling a successful co-sell program is challenging because effective co-selling requires engagement between partnering field sales teams. We’ve seen many companies establish co-selling programs where their smaller partners pay for an elite co-sell status with the promise of access to their field teams.

Co-Alliance 246

Co-Alliance Channels and alliances Ecosystems Finance 246

Mindmatrix

FEBRUARY 15, 2024

Pittsburgh, PA: Mindmatrix, the leading provider of sales ecosystem enablement , next-gen PRM and partner marketing solutions, announces the release of its latest product feature: the Collaboration Module. These discussions can be tagged and grouped into different categories for ease of reference at a later time.

Co-Alliance 45

Co-Alliance Collaboration Channels and alliances Ecosystems 45

Phoenix Consulting Group

AUGUST 25, 2020

Have you rethought your partner ecosystem strategy in terms of what new opportunities lie ahead? Based on discussions with the alliances leaders I learned that Cisco had doubled down on their alliance strategy to buffer the impact. How can you pivot your ecosystem strategies to survive and take advantage of new opportunities?

Ecosystems 59

Ecosystems Co-Alliance Alliance strategy Retail 59

Mindmatrix

APRIL 10, 2024

Next-generation PRM , partner marketing and sales ecosystem enablement solutions provider, Mindmatrix Inc. , has unveiled its enhanced Sales Playbooks Module that revolutionizes sales automation for not just direct sales, but also across the partnership and channel ecosystem. About Mindmatrix Mindmatrix Bridge 5.0

Ecosystems 40

Ecosystems Channels and alliances Co-Alliance Collaboration 40

EGA

AUGUST 2, 2022

Innovation today is increasingly driven by co-creating solutions in ‘real-time’ , through learned experience to address the challenging circumstances of the changing world. What are the main bubbles that Executive Growth Alliance and other global peer circles help to burst? How does it work in practice?

Collaboration 130

Collaboration Co-Alliance Growth alliance Ecosystems 130

Magnetrix

SEPTEMBER 7, 2022

The evolution of partnerships and ecosystems. The shift to the ecosystem model. Gauging the health of the ecosystem – how it impacts the success of partnerships. Establishing a Partner Ecosystem. Traditional metrics don’t apply when measuring the success of your ecosystem. Conclusion. Closing comments.

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Collaboration 52

Mindmatrix

MARCH 4, 2024

Types of channel partnerships within tech sector Channel partnership forms vary in shape and acronyms: reseller, value-added reseller, system integrator, ISV channel partners, alliance channel partners, influencers, managed service providers, and referral agent partners.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Phoenix Consulting Group

AUGUST 17, 2020

Finding your “North Star” is a concept co-opted from agile methodology. And as enterprise business models evolve to ecosystem business models, finding a North Star becomes even more crucial. Ecosystems, after all, are not managed by command and control. As recently published in Forbes.com. Avoid the ego-system trap.

Ecosystems 52

Ecosystems Co-Alliance Alliance management Collaboration 52

ISTO / IEEE

NOVEMBER 3, 2022

” The Consortium will contribute to a change in paradigm for QA, where co-developed advanced analytics and best practices can help detect and mitigate issues faster, reduce the burden of retrospective, time-consuming traditional QA activities, leading to improved patient outcomes and quality care at greater efficiency and greater speed.

Biopharmaceuticals 147

Biopharmaceuticals Co-Alliance Legal Ecosystems 147

Mindmatrix

APRIL 1, 2024

For example, you will need an SPP for every affiliate initiative, every referral initiative, every co-sell initiative, and every value-added reseller initiative your company has or plans to launch. An SPP links up to a partnering program identified in your company’s OPP.

Partnership strategies 52

Partnership strategies Conflict resolution and communication Co-Alliance Ecosystems 52

Tackle.io

JUNE 16, 2023

In a nutshell, Cloud GTM is made up of buyer data, co-sell, and Marketplace, all of which require ISVs to balance technology, strategy, and partnerships to drive sales through the clouds. That last component — partnerships — usually falls under the purview of the alliances team.

Co-Alliance 52

Co-Alliance Ecosystems Finance Strategic partnership 52

Tackle.io

AUGUST 15, 2023

We often see Alliances teams driving this initiative on their own which, in the long-term, leaves them without the required support to even make a dent. If the sales team isn’t bought in, deals won’t be taken through Marketplace and they won’t engage with cloud counterparts to co-sell. This is true of any go-to-market strategy.

Co-Alliance 98

Co-Alliance Channels and alliances Ecosystems Legal 98

PartnerTap

JANUARY 11, 2021

Up until recently, account mapping was a necessary risk, but now you securely share your customer account data with a Partner Ecosystem Platform. To give enterprises the security and control needed to automate account mapping, get detailed insights into each partner’s market, and co-sell with partner sales teams.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance management Ecosystems 147

TIM Review

APRIL 29, 2021

Shaped by a common focal offering, MaaS essentially defines an ecosystem (Adner, 2017; Jacobides et al., To realize the focal offering requires several mutually supporting, firm-level value propositions (VPs) among diverse stakeholders that need to be aligned in a way that supports the overall ecosystem objective (Eggert et al.,

Ecosystems 59

Ecosystems Co-Alliance Construction Channels and alliances 59

CoSell

JULY 13, 2020

As PRM has grown from ‘rare’ to ‘expected,’ sales leaders are seeing ways to link up an opportunity for partner planning, sales enablement, incentives, co-selling, co-marketing, and management. Within this ecosystem, an additional $971 million will be generated by 2023 in downstream technology services. • billion by 2023.

Co-Alliance 130

Co-Alliance Channels and alliances Collaboration Ecosystems 130

Tackle.io

NOVEMBER 2, 2023

They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. We see these challenges as strong reasons why ISVs are looking to new channels and opportunities like partnerships, ecosystem-led strategies, and Cloud GTM.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75

Thinkers 50

JULY 2, 2021

In 2020 the Business Ecosystem Alliance (BEA) launched the Zero Distance Awards. The BEA believes that ecosystems are a dynamic means of bridging the gap between organizations and their customers. Commitment to the ecosystem principles of openness, equality, co-creation and co-sharing.

Co-Alliance 98

Co-Alliance Ecosystems 98

PartnerTap

DECEMBER 14, 2020

Sales reps can then co-sell together driving more revenue for both companies. With PartnerTap ’s all-in-one Partner Ecosystem Platform , you can filter out unneeded data and find which accounts to target, but better yet, it gives you a full ecosystem overlap view. This is how companies find potential revenue.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance partnership Ecosystems 147

Tackle.io

DECEMBER 21, 2023

Successful ISVs understand this and make the most of their Tackle partnership in a few key ways to add substantial value to the business by integrating Tackle into the fabric of their workflows, streamlining sales processes, and navigating the complexities of the Cloud Marketplaces and co-selling with finesse.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Finance 52

Mindmatrix

APRIL 24, 2024

Mindmatrix, the next-generation PRM , Partner Marketing and Sales Ecosystem Enablement Solutions provider has introduced an innovative Account Mapping feature to its PRM and Partner Marketing Software, Bridge, that supports account based marketing (ABM) and sales. It empowers you to collaborate and grow with your entire sales ecosystem.

Channels and alliances 45

Channels and alliances Co-Alliance Ecosystems Collaboration 45

Mindmatrix

FEBRUARY 21, 2024

Mindmatrix, the premier provider of sales ecosystem enablement , next-gen PRM and partner marketing solutions, today announced that Avalara, Inc., With over 1,200 signed integrations with widely used business systems, Avalara boasts an expansive partner ecosystem. About Mindmatrix Mindmatrix Bridge 5.0 Mindmatrix Bridge 5.0

Co-Alliance 45

Co-Alliance Partnering capability and readiness Channels and alliances Ecosystems 45

EGA

JULY 16, 2022

Today’s global interconnectivity provides a unique opportunity for Open Committed Brave Leaders from around the world to work together – co-creating solutions to these challenges. The post How to thrive in a hyper-connected world as a business leader appeared first on Executive Growth Alliance.

Co-Alliance 100

Co-Alliance Growth alliance Ecosystems Collaboration 100

Tackle.io

SEPTEMBER 18, 2023

Together, you’ll develop goals that align to your Cloud GTM journey—from when you’re just getting started to advanced strategies to improve your co-selling results. Tailored enablement to drive sales efficiency Tackle Coaches are equipped with a wealth of tips and tricks for sellers to better leverage the Marketplaces and co-selling.

Co-Alliance 52

Co-Alliance Partnering capability and readiness Channels and alliances Ecosystems 52

Tackle.io

JULY 13, 2023

In the simplest terms, Cloud GTM is the strategy a software company employs to leverage Cloud Provider ecosystems to drive lift to their revenue strategy. Learn more: Infographic: The Dawn of a New Go-to-Market Age With Cloud GTM, software sellers leverage the Cloud Provider ecosystems (AWS, Google, and Microsoft) to drive revenue.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Finance 52

Tackle.io

JUNE 9, 2023

Although Cloud Marketplaces — and your listing — are an essential part of the revenue puzzle, they’re actually pieces of a larger Cloud go-to-market strategy, which is a strategy for leveraging the Cloud Provider ecosystems to drive revenue. They view the Marketplace as a series of check-boxes on the way to co-sell,” he says.

Co-Alliance 98

Co-Alliance Channels and alliances Strategic partnership Ecosystems 98

Mindmatrix

APRIL 24, 2024

Mindmatrix, the next-generation PRM , Partner Marketing and Sales Ecosystem Enablement Solutions provider has introduced an innovative Account Mapping feature to its PRM and Partner Marketing Software, Bridge, that supports account based marketing (ABM) and sales. It empowers you to collaborate and grow with your entire sales ecosystem.

Channels and alliances 40

Channels and alliances Co-Alliance Ecosystems Collaboration 40

PartnerTap

JUNE 8, 2021

It’s important to have channel and alliance leaders who know how to work in the digitized landscape. As a result, companies are moving to an ecosystem model that is filled with different types of partnerships to fulfill multiple customer needs. Leadership. They need to make sure tech is a value add and is adopted by their team.

Channels and alliances 208

Channels and alliances Co-Alliance Value creation Channel leadership 208

Tackle.io

JUNE 30, 2023

In the simplest terms, Cloud GTM is the strategy a software company employs to leverage Cloud Provider ecosystems to drive lift to their revenue strategy. Clearly, economic headwinds seem to have little effect on the growth of Cloud Marketplaces and cloud ecosystems.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Engineering 52

Mindmatrix

MARCH 27, 2024

the leading provider of next-gen PRM , partner marketing and sales ecosystem enablement solutions, has made significant enhancements to its Partner Relationship Management (PRM) platform, Bridge. These upgrades represent a leap forward in empowering businesses to effectively manage their channel partnerships and sales ecosystems.

Channels and alliances 50

Channels and alliances Co-Alliance Ecosystems Collaboration 50