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Partnering with Lifeline since 2021, they’ve made a significant financial commitment, initiated campaigns, and leveraged their digital channels, retail outlets, suppliers, and sporting ambassadors to champion mental health and raise funds. rebel partnered with a cause that makes sense to its brand.
For example one partner is responsible for product innovation. The third takes care of selling the product in a retail setting. With the clarity of roles, each partner benefits. Similar Size, Culture, and Experience: Partners tend to work best when they have the similarity of size, culture, and experience.
The Mum’s Sause product was developed by Coles in 2019, in collaboration with the team at Hospitals United for Sick Kids. Superb work by all involved: Coles, Hospitals United for Sick Kids and agency partner CHEP Network. They miss friends, pets and of course, meals with the family.
The partner knows market leaders have the capacity to serve multiple new customers simultaneously. Preferred Partnership Model Some partner programs are tailored to specific partner types or partnership models, such as a retailer, wholesaler, distributor, etc. How often will partners need to get retrained or recertified?
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