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Influencer + affiliate: The growth strategy most brands overlook

Impact

Cristy Garcia , impact.com’s Chief Marketing Officer, shared some stats in a recent webinar, “Three in four CMOs report that they’ve been asked to do more with less—86 percent say they are under pressure to make significant changes to achieve sustainable results.” Ready to rethink everything you assumed about this growth tactic?

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Virtual Partner Connections Require Objectives, Structure

The 2112 Group

Vendors need more than just collaboration platforms; they need insights and strategies to make the tools more effective. One of the initial lessons learned during the COVID-19 pandemic is that you don’t need to go to an office, get on an airplane, or suffer lousy convention center coffee to make connections with partners. .

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How MSPs Can Offer Microsoft Copilot to Clients

Channel Insider

With its general availability to enterprise customers last November, organizations of all sizes are now able to take advantage of its capabilities to streamline their employee workflows and boost productivity. Microsoft 365 Copilot addresses this need by adding generative AI capabilities to its suite of products.

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The Top 6 UCaaS Providers of 2024

Channel Insider

Offering cloud-based solutions that consolidate multiple communication methods, whether through video conferencing, VoIP, or instant messaging, UCaaS enables teams to stay connected and collaborative in real time, regardless of their physical location. What is UCaaS? user/month Zoom $12.49/user/month user/month — Vonage $13.99/user/month

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Thriving During a Talent Shortage: Unique Tactics for Businesses

Jake Jorgovan

Clear communication helps attract the right talent and sets the stage for successful collaboration. Utilize Collaboration Tools: Leverage tools like Slack, Trello, and Asana for project management and communication. Consistent collaboration can lead to better understanding and improved results over time.

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Maximizing Partner Engagement During Summer

Zift Solutions

” And as the days grow longer and vacations become the norm, maintaining partner engagement can be challenging. However, with strategic planning and creative approaches, you can keep your partners engaged and foster stronger relationships, which can be a winning season for your channel program. Who are your community partners?

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Transitioning to Partnerships: Why and How to Make the Switch

Chaneltivity

Partner teams form long-standing relationships with their partners, meeting at a regular cadence to identify mutually beneficial referral, comarketing, and joint go-to-market opportunities. They need to work closely with sales to close partner-referred deals. They need to communicate partner-sourced ideas with the product team.