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Once they are on board, integrating channel partners into your overall business strategy becomes the next vital step, ensuring every player moves towards a common objective. It demands continuous communication, regular performance assessments, and the flexibility to evolve partnerships over time.
Foster trust and transparency to lay the foundation for a successful partnership. Establish an open communication channel by creating a feedback loop with partners. Key Components: Break down the OPP into 12 essential components to cover all aspects of partnership planning and execution.
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